Pam Aungst May 20, 2021 When it comes to choosing a website hosting platform, we prefer working with WordPress from an SEO perspective. However, we understand that working with WordPress can seem intimidating, especially if you don’t have experience with building a website from scratch. That’s where page builder plugins come in. There are a … Continue reading Elementor vs. Beaver Builder: What You Need to Know
Tag Archives: Know
How to know when it’s time for a website refresh
Digital marketing agencies weigh in on what to consider William Terdoslavich on May 13, 2021 Your website isn’t what it used to be. Conversions are not happening. It has been years since anyone has looked under the hood.B2B marketing woes like this one are common — and it’s often not the marketer’s fault. Quick business … Continue reading How to know when it’s time for a website refresh
What You Need to Know About Economies of Scope
Steven Imke May 10, 2021 Recently, I had the opportunity to discuss profit margins with a client. I shared how some companies can have higher margins than similar companies based on economies of scope. The client was confused about the differences between economies of scope and economies of scale. This post endeavors to describe how … Continue reading What You Need to Know About Economies of Scope
Choosing the Right Payment Processor: What You Need to Know
Nura Eston April 30, 2021 Whether you’re just starting your business, or looking to make a change, choosing a payment processor might seem like a challenge. There are lots of options, after all, and when they all claim to be the ideal solution for your business, it’s not always easy to know what to look … Continue reading Choosing the Right Payment Processor: What You Need to Know
Google Analytics 4 Properties-Everything You Should Know
Shadab Khan April 30, 2021 Google has announced the release of Google analytics 4. It is the new version of Google’s data collection and analysis tool. Google analytical tool is the most widely used tool by marketers, websites, and business owners to track the performance of their website. Google analytics helps them to collect data … Continue reading Google Analytics 4 Properties-Everything You Should Know
Everything You Think You Know About Leads Is Wrong
Justin Keller April 28, 2021 Just picture it: It’s 2005. YouTube was just born. George W. just started his second term. Tom Cruise jumped on couches. “Desperate Housewives” was one of the most popular shows. Destiny’s Child broke up. And in marketing, the lead was king. Back then, cloud-based technologies were just becoming mainstream, and … Continue reading Everything You Think You Know About Leads Is Wrong
How to Know When You Should Hire Help For Your Small Business
Rachel Smith April 23, 2021 When running a business on your own, you tend to wear many hats. From CEO to Head of Marketing, Product Development Manager, Salesperson and so many more. That’s why it’s important to spot when is the right time to take the plunge and hire help. We’re going to be looking … Continue reading How to Know When You Should Hire Help For Your Small Business
Contractor or Employee? How To Know Which One Is Right For You
Jolene Risch April 22, 2021 There are a few things to consider when thinking about hiring a contractor or an employee. Before you begin down this road, please note that there are also legal parameters that you need to consider here that this article cannot address. It’s important for you to understand the legal differences … Continue reading Contractor or Employee? How To Know Which One Is Right For You
Using Images In Your Website: What You Need To Know
Susan Friesen April 21, 2021 Best Practices For Using Photos and Graphics in Web Design Let’s update the old cliché. If a photo is worth a thousand words, then a digital photo, on your website, is worth a thousand clicks. That’s because using images in website design is one of the simplest things you can … Continue reading Using Images In Your Website: What You Need To Know
Numbers and Facts You Need to Know About Audio Content in 2021
Ron Jaworski April 16, 2021 The growth of audio content has been on a constant upward trajectory for the past few years, with the latest push coming from social audio. Slowly but surely, the medium has become an essential element of the media mix for publishers, advertisers, and listeners alike. Audio is the evolution and … Continue reading Numbers and Facts You Need to Know About Audio Content in 2021