Arik Hanson — April 17, 2020 Author’s Disclaimer: I know and fully realize a lot of people have lost–and will lose–their jobs during COVID-19. This is not designed to be a glib discussion, but merely a different take on the “working from home during COVID changes everything” conversation. Over the first four weeks of this … Continue reading Working From Home Isn’t All It’s Cracked Up to Be – and the COVID Outbreak Will Prove It
Simone Douglas — April 16, 2020 I heard on the grapevine, OK it was someone posting on LinkedIn, that business networking is meant to be dead in the wake of COVID-19 and I was actually stunned that they thought the world had stopped networking. As many of us rapidly find ourselves and our businesses forced … Continue reading Business Networking Isn’t Dead – It’s Not Even in Hibernation
During the coronavirus crisis, it’s important to make the hard decisions about what tools are essential and what are not. Delaney Kline on April 2, 2020 With the introduction of state-mandated quarantines and non-essential business shutdowns, technology for marketing and communication are more important than ever. As businesses begin revisiting their budget and reassessing the … Continue reading Pro Tip: It’s time to evaluate your martech budget
Brian Basilico — March 27, 2020 I hope you’re hanging in there. It’s been an interesting couple of weeks. If you’re reading this in the future, we’re right in the middle of a national business crisis. Things are changing daily and people are scrambling. Some are losing their jobs. Some businesses are having to shut … Continue reading Bored or Busy? It’s Time to Work Harder!
JoAnn Corley — March 19, 2020 What if I told you, as a business owner or executive/ senior leader there is a high probability you are consistently working against yourself, would you believe me? As someone who has worked in the realm of leadership and management for over 20 years with a specialty in human … Continue reading As a Leader, Are You Working Against Yourself? It’s Highly Possible
Brian Wallace — March 6, 2020 Video creation platform Promo.com invested time talking to hundreds of small businesses (SMBs) to break down their online marketing efforts, including how they create and share videos and how they measure success. The more we know, the less we have to reinvent the marketing wheel and it helps us … Continue reading It’s 2020. Why Isn’t Your SMB Using Video Marketing When It’s the Most Effective Form of Online Marketing? [Study]
Mayank Pratap — March 6, 2020 Every day we read about a kid who has launched a new app that is changing the world and we literally think would it be worth taking out that old dream of our own and give it a try. Of course, most of us would bury it back down … Continue reading It’s Time to Make that Dream Come True
Thom James Carter — January 14, 2020 The modern workforce is, quite literally, movers and shakers. No matter if self-bought or company-bought, employees are using mobile devices to work from while in the office, going from meeting-to-meeting, traveling cross-country to attend conferences, and even when working from home. But for some (read: the security-minded), this … Continue reading Enterprise Mobility Management (EMM): What It Is, Why It’s Important & How to Do It
Lisa De Nicola — December 23, 2019 It’s no surprise as we look to the future of work the needs of employees are becoming increasingly demanding. In fact, many of what we continue to call benefits are simply expectations of what new generations are looking for in their work. Careers and jobs are very much … Continue reading It’s Time to Put the “Human” Back in Human Resources
Twilio SendGrid’s annual Global Email Benchmark found that 84% of respondents check their email daily, with some even saying they are addicted to checking email. Jennifer Cannon on December 12, 2019 Email marketing and analytics provider Twilio SendGrid has published its third Global Email Benchmark Report, with a portion of the study dedicated to analyzing … Continue reading Global email benchmark report finds email isn’t dead – it’s essential
