Most teams have access to AI, but still struggle to see meaningful results. The issue isn’t the tools, but where they’re applied. By Susan Ferrari Published on April 7, 2026 I had a conversation recently with the head of operations at a large nonprofit. It wasn’t about which AI tool is best or … Continue reading Using AI isn’t the same as getting value from it
Why match fixing is criminal — but trading on geopolitics isn’t Suswati Basu Minutes before Donald Trump posted a market-moving message on Iran, trading volumes in S&P 500 futures and oil markets suddenly surged. The spike was sharp, concentrated, and unusually well-timed. To outside observers, it raised an obvious question. Was this some … Continue reading Why match fixing is criminal — but trading on geopolitics isn’t
March 27, 2026 Your job isn’t disappearing—it’s shapeshifting BY Lindsey Witmer Collins I talk to a lot of people who are quietly terrified about their careers right now, wondering if the thing they spent 15 years getting good at is about to become irrelevant. The kind of fear where you smile through another LinkedIn post about … Continue reading Your job isn’t disappearing—it’s shapeshifting
March 13, 2026 The Target boycott over DEI isn’t over yet BY Pavithra Mohan Headlines this week signaled that a major boycott against Target had come to an end. The retail giant has been under fire since winding back many of its commitments to diversity, equity, and inclusion a year ago, which sparked widespread criticism … Continue reading The Target boycott over DEI isn’t over yet
Amazon discovered a ‘high volume’ of CSAM in its AI training data but isn’t saying where it came from The company’s reports were “inactionable,” according to a child safety organization. Anna Washenko UpdatedFri, January 30, 2026 Reuters / REUTERS The National Center for Missing and Exploited Children said it received more than 1 … Continue reading Amazon discovered a ‘high volume’ of CSAM in its AI training data but isn’t saying where it came from
Strategy isn’t about a fixed plan. It defines how organizations win as conditions change — and why stability quietly undermines that ability. By Mark Stouse , January 27, 2026 The reason so many companies dispense with strategy during stable periods is not just complacency or success. It’s something more basic and more … Continue reading A marketer’s guide to what strategy is and isn’t
SEO isn’t dead. But AI chat adoption is faster than most teams realize. Brad Anderson If your organic traffic looks flat while impressions stay steady, you’re not imagining it. We’ve seen this pattern across B2B SaaS and ecommerce accounts since late 2023. Rankings hold. Clicks slip. Meanwhile, leadership’s awareness of why competitors … Continue reading SEO isn’t dead. But AI chat adoption is faster than most teams realize.
The FTC isn’t giving up on its antitrust case against Meta The FTC’s appeal is bad news for Mark Zuckerberg, who has spent the last year cozying up to Trump. Karissa Bell Wed, January 21, 2026 US President Donald Trump speaks with Meta CEO Mark Zuckerberg as he hosts a dinner for … Continue reading The FTC isn’t giving up on its antitrust case against Meta
Generative engine optimization is here to stay, even if today’s playbooks are not. Here’s how to balance AI optimization with human-first content. By Mike Maynard January 15, 2026 Marketing — particularly martech — often behaves like the fashion industry. Every year, sometimes every season, a design from a significant fashion label emerges that … Continue reading GEO isn’t a fad — but most GEO tactics won’t survive
Google’s AI is changing Gmail. What does it means for your campaigns? Time to adapt and stay relevant — again. By Mike Pastore January 16, 2026 Last week, Google introduced AI for the Gmail inbox, an announcement that got the attention of many email marketers. The new AI features now available in Gmail … Continue reading More AI for the Gmail inbox isn’t the end of email marketing
