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7 ways to turn a webinar into a stream of link-attracting content

Contributor Jordan Kasteler explains how to use webinars you’ve created to develop new content and become a marketing and link-building machine your competitors can’t keep up with. Jordan Kasteler on April 5, 2018   Creating large amounts of valuable content is a universal challenge for marketers. Doesn’t matter if we’re talking about images, articles, blog … Continue reading 7 ways to turn a webinar into a stream of link-attracting content

Social Media Trends To Capitalize and Put Into Practice

Megan Ritter — March 27, 2018 Follow @megmarieritter — March 27, 2018 Social media is a powerful asset for any business. Leveraging current social media trends allows your brand or business the opportunity to boost online visibility, engage your target audience, and increase touch points that lead to conversions. Are you still on the fence … Continue reading Social Media Trends To Capitalize and Put Into Practice

How to Design Email Newsletter Templates That Turn Subscribers Into Clients

Aleah Taboclaon — March 16, 2018 Follow @aleahphils — March 16, 2018 Having an email marketing strategy for your business has become essential. Although it is considered an old-school tool, email is still popular, and most people check their inbox many times a day, especially since smartphones appeared. Being able to periodically contact your subscribers … Continue reading How to Design Email Newsletter Templates That Turn Subscribers Into Clients

Data Turns REI’s #OptOutside Social Cause Into Successful Online, Offline Campaign

Data Turns REI’s #OptOutside Social Cause Into Successful Online, Offline Campaign by Laurie Sullivan  @lauriesullivan, March 13, 2018 REI, one of the nation’s largest consumer co-op and specialty outdoor retailers, has created an advertising campaign to secure its relationships with loyal customers and find new ones based on a social cause that was developed three … Continue reading Data Turns REI’s #OptOutside Social Cause Into Successful Online, Offline Campaign