Tag Archives: Institute

The Content Marketing Institute Shows Us What Success Looks Like

Jonathan Bright — December 14, 2016 Follow @SoutherlyComms— December 14, 2016 Each year, the Content Marketing Institute (CMI) neatly rounds things off by publishing the results of its regional Content Marketing: Budgets, Benchmarks and Trends marketer surveys. We wanted to digest the UK results more thoroughly, so we grabbed a few minutes with Lisa Murton … Continue reading The Content Marketing Institute Shows Us What Success Looks Like

Ringing in the New: How HR Professionals Can Institute Organizational Change in the Coming Year

by Michael Macking December 16, 2015 Follow @michaelmackingDecember 16, 2015 As a new year approaches, it’s traditional for people to make resolutions and commit to making changes. On the HR front, 2016 may be a good time for leaders to initiate organizational change. Why not take a two-pronged approach? Use a top-down approach to make … Continue reading Ringing in the New: How HR Professionals Can Institute Organizational Change in the Coming Year