Tag Archives: Institute

Meta, Ireland’s Tyndall Institute Start $5.4M Semiconductor Project To Advance AR, Displays

Meta, Ireland’s Tyndall Institute Start $5.4M Semiconductor Project To Advance AR, Displays by Laurie Sullivan  @lauriesullivan, June 23, 2023 Meta has teamed with Ireland’s Tyndall Research Institute for a four-year $5.4 million project to research semiconductors that will help to advance augmented reality (AR) technology and improve displays. The project will focus on key AR … Continue reading Meta, Ireland’s Tyndall Institute Start $5.4M Semiconductor Project To Advance AR, Displays

Dynamic Creative Optimization, AR Become Alternatives To Target Ads: Emodo Institute

Dynamic Creative Optimization, AR Become Alternatives To Target Ads: Emodo Institute by Laurie Sullivan  @lauriesullivan, September 16, 2022 Brands with in-house teams are 82% more likely to use augmented reality (AR) than external agencies, according to data from Emodo Institute, the research arm of Ericsson-owned Emodo. It’s one of the techniques being used as the … Continue reading Dynamic Creative Optimization, AR Become Alternatives To Target Ads: Emodo Institute

What the CDP Institute learned from dozens of use cases

An analysis of how CDP users plan to use the platforms finds that requirements differ greatly. David Raab on December 16, 2021 Use cases are the bacon of technology management: they make everything better, from strategic planning to product deployment.  They’re especially important for Customer Data Platform projects, where requirements are often poorly understood.  To … Continue reading What the CDP Institute learned from dozens of use cases

CDP Institute launches vendor certification program, tools to help CDP buyers

Vendors that meet five key capability requirements will be eligible for RealCDP certification. Ginny Marvin on April 4, 2019 To help reduce confusion about what does and what doesn’t constitute a customer data platform (CDP) and help buyers better navigate the vendor selection process, the CDP Institute has launched a certification program. Why you should … Continue reading CDP Institute launches vendor certification program, tools to help CDP buyers

Customer data platforms ‘not a silver bullet,’ says CDP Institute founder

CDP evangelist David Raab shared common myths and realities of customer data platforms during the 2018 Martech Conference in Boston. Amy Gesenhues on October 3, 2018   David Raab, founder of the vendor-neutral CDP Institute, shared his insights into what CDPs (customer data platforms) can and can’t do, during Tuesday’s MarTech Conference session aptly titled … Continue reading Customer data platforms ‘not a silver bullet,’ says CDP Institute founder

The Content Marketing Institute Shows Us What Success Looks Like

Jonathan Bright — December 14, 2016 Follow @SoutherlyComms— December 14, 2016 Each year, the Content Marketing Institute (CMI) neatly rounds things off by publishing the results of its regional Content Marketing: Budgets, Benchmarks and Trends marketer surveys. We wanted to digest the UK results more thoroughly, so we grabbed a few minutes with Lisa Murton … Continue reading The Content Marketing Institute Shows Us What Success Looks Like

Ringing in the New: How HR Professionals Can Institute Organizational Change in the Coming Year

by Michael Macking December 16, 2015 Follow @michaelmackingDecember 16, 2015 As a new year approaches, it’s traditional for people to make resolutions and commit to making changes. On the HR front, 2016 may be a good time for leaders to initiate organizational change. Why not take a two-pronged approach? Use a top-down approach to make … Continue reading Ringing in the New: How HR Professionals Can Institute Organizational Change in the Coming Year