by Stacey Rudolph March 27, 2016March 27, 2016 Email subject lines are the bedrock of your email marketing campaign. Invesp has released an interesting email subject line stats infographic that underlines the critical role subject lines play when it comes to success or failure of email campaigns. Infographic source Perhaps the most frightening part is … Continue reading Understanding the Importance of E-mail Subject Lines [Infographic]
by Marisa Smith March 26, 2016 Follow @WholeBrainPrezMarch 26, 2016 Traditional marketing techniques involve ads such as commercials, billboards, and direct mail which can be costly and difficult to measure. Since your message is going out to all sorts of people who might not want your product or are not ready to buy, traditional marketing … Continue reading What is Inbound Marketing? [Infographic]
by Angela Hausman, PhD March 25, 2016 Follow @MarketingLetterMarch 25, 2016 Discussing B2B digital marketing with business owners is frustrating. They think digital marketing is something that works for B2C brands and, even then they only think it works for tech brands and those will an exciting product consumers can get stoked about. Take a … Continue reading B2B Digital Marketing Strategy [Infographic]
by Timi Garai March 25, 2016 Follow @timigaraiMarch 25, 2016 Customer support is the golden egg in your hand for selling more products to customers that are on the fence. It creates highly personalized opportunity to convert hesitating prospects into buyers, and turn back those who are about to leave for even the oddest reasons. … Continue reading 3 Steps to Enhance Customer Service and Boost Your Ecommerce Store’s Word-of-Mouth [Infographic]
by Robbie Richards March 24, 2016March 24, 2016 Consider this: 89% of consumers have stopped doing business with a company because of a bad experience. AND… 86% will not purchase from a business with negative online reviews. The takeaway? Bad customer service is the fastest way to lose existing customers, and deter potential customers from … Continue reading How Bad Customer Service Affects Your Business [Infographic]
by Grant Thomas March 16, 2016 Follow @gsthomas22March 16, 2016 There are a bunch of aspects to running an e-commerce business but when you boil it down, everything comes back to how your website, brand, and products are perceived by consumers. You can have your own assumptions of what will work but how do you … Continue reading 65 E-Commerce Statistics About Consumer Psychology [Infographic]
by Travis Keith March 11, 2016March 11, 2016 Anyone in the digital marketing industry for any amount of time is likely familiar with the notion of search engine optimization (SEO). For the sake of this article, we’re not going to delve into why SEO is important or discuss any extremely technical aspects of SEO. Instead, … Continue reading How To Optimize Your Infographic For SEO
by VerticalResponse March 11, 2016 Follow @VR4SmallBizMarch 11, 2016 Julia Child once said, “Once you have mastered a technique, you hardly need look at a recipe again and can take off on your own.” The same can be said of mastering your small business marketing. With a strong business plan and a great marketing strategy, … Continue reading On the Menu: Email and Mobile Marketing [Infographic]
by Marissa Cazem March 11, 2016March 11, 2016 As digital marketing increasingly becomes more and more measurable, there is no reason brands should not understand the effectiveness and reach of their social media. Gone are the days when traditional PR and media strategies relied on the “spray and pray” method. Today, businesses can know exactly … Continue reading The 10 Point Check List for Effective Social Media Analytics [Infographic]
by Eyal Katz March 10, 2016 Follow @eyalk100March 10, 2016 True, there are dozens of options and lists of recommended PPC-based ad networks. But how do you choose the one (or ones) that are right for YOUR website? What criteria should you consider? So you’ve done your research, found the top paying ad networks according … Continue reading The Complete Checklist For Choosing a CPC Ad Network [Infographic]
