Murry Ivanoff — February 19, 2019 — February 19, 2019 In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. The second relies on retention. The second type is winning. Why? Overall acquisition costs for both B2C and B2B have gone up by 50% … Continue reading Increase Repeat Purchases with Cohort Analysis
Laura Donovan — February 18, 2019 Follow @thewordpro — February 18, 2019 muneebfarman / Pixabay Generate quality leads with a stellar digital media marketing strategy. All too often business owners expect digital media and social media marketing to generate immediate sales, but the funnel with online marketing is very different and misunderstood. Digital and social … Continue reading 4 Digital Marketing Strategies to Increase Leads
Benji Bateman — February 5, 2019 — February 5, 2019 A few years ago, LinkedIn was a place to feature your resume and perhaps land a job offer. Those days are over. LinkedIn has now evolved into a content marketing platform with nearly 600 million members and over $ 1 billion in quarterly revenue. As … Continue reading How to Optimize Your LinkedIn Profile and Increase Your Influence
Michael Wight — February 3, 2019 — February 3, 2019 How to Increase Stress Resilience Stress is a common issue among people of all ages, including entrepreneurs. This is the dark side of entrepreneurship that very few people seem to talk about. According to a Gallup survey, about 45% of entrepreneurs are said to be … Continue reading Entrepreneurs and Stress: How to Increase Stress Resilience
Nicole Blanckenberg — February 1, 2019 Follow @https://twitter.com/NicoleBlancken — February 1, 2019 As an online store owner, we know that you’re always looking for ways to increase your eCommerce traffic. It’s easy to get overwhelmed by the many options out there and follow traffic fads, looking for a quick fix in all the wrong places. … Continue reading The 5 Best Ways to Increase eCommerce Traffic
An omnichannel strategy creates a comprehensive view of the customer’s journey to deliver the right message, at the right time, without pressure or over-solicitation. David Le Douarin on February 1, 2019 With the digitization of consumption patterns, being present on all channels is no longer enough to capture the attention of consumers. Multichannel strategy needs … Continue reading How does an omnichannel vision increase sales?
Don Dalrymple — January 2, 2019 Follow @dondalrymple — January 2, 2019 Every handoff in your business is a failure point. When one person is handling information and moving execution to the next step, often you can get things done without many mistakes or delays. When you have to hand off a lead, support call, … Continue reading Reduce the Handoffs to Increase Efficiency
James Scherer — December 28, 2018 — December 28, 2018 Email marketing is one of the most effective channels to drive business growth. Better than social media. For ROI it’s even better even than advertising. But if nobody opens your email, what’s the point? Your offers don’t get seen. Your links don’t get clicked. Sales … Continue reading Increase Email Open Rates: Email Experts Give Their Top Strategies
Darleen DeRosa — December 25, 2018 Follow @onpoint_llc — December 25, 2018 rawpixel / Pixabay Leaders often struggle to promote accountability within their teams specifically and across organizations more broadly. Even when poor performance clearly has a negative impact on a team’s culture, problems can be allowed to continue until they have serious consequences … Continue reading How to Increase the Willingness of Employees to Deliver
Hope Horner — December 21, 2018 — December 21, 2018 Joshua_Willson / Pixabay A year ago, you launched a website, complete with a store, numerous product pages, and even a blog. Over time, you saw your site sessions increase, you saw growth in your social media following, and you received positive feedback from customers happy … Continue reading How Video Helps Increase Ecommerce Conversion Rates
