Tag Archives: Increase

How to increase website engagement with content recommendations

Here’s how to develop the best content recommendation strategy for your website that puts the reader first. Greg Krehbiel on April 4, 2023  Every content provider wants more engagement with their online content. Effective content recommendations are one way to achieve this. but there’s no one-size-fits-all approach.  Here’s how to develop the best recommendation strategy … Continue reading How to increase website engagement with content recommendations

This simple shift in perspective can increase your talent pool by 15%

  By Gleb Tsipursky November 20, 2022   If you give any leader the opportunity to increase their talent pool of potential employees by 15%—with all these new hires belonging to an underrepresented group—they’d jump at the chance, especially given tight labor markets and CEO desires to increase headcount. Yet too few leaders realize that, … Continue reading This simple shift in perspective can increase your talent pool by 15%

Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti

Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti by Laurie Sullivan  @lauriesullivan, October 13, 2022 Spending on Google search ads overall grew 15% year-over-year (YoY) in Q3 2022, slowing from 18% growth in the prior quarter for advertisers working with Tinuiti, a full-service agency. Although Google faces a slowdown due to the … Continue reading Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti

Walmart Connect VP: Deal Events On Retail Sites Like Amazon Increase Traffic On Its Site

Walmart Connect VP Says Deal Events On Retail Sites Drive Traffic by Laurie Sullivan  @lauriesullivan, October 9, 2022 Economic concerns such as inflation continue to change spending habits for many consumers this year. October marks the beginning of deals season for retailers heading into the holidays — and more than ever, customers are turning to … Continue reading Walmart Connect VP: Deal Events On Retail Sites Like Amazon Increase Traffic On Its Site

Increase your Website Conversions by 3x with Conversational AI Chatbot

Increase your Website Conversions by 3x with Conversational AI Chatbot Moksha Jain / 12 Jul 2022   Conversational AI chatbots are fantastic for both customer care and marketing automation. They can engage potential customers in meaningful conversations about your products or services before making a pushy pitch (like those annoying telemarketers we all despise!) Chatbots … Continue reading Increase your Website Conversions by 3x with Conversational AI Chatbot

Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities

Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities by Fern Siegel , July 8, 2022 A new survey of creative and marketing professionals outlined their specific challenges and opportunities. Some 57% say their creative team functions as an in-house agency and is regularly involved in strategy. That’s according to Lytho’s 2022 … Continue reading Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities

Local TV Projected For A 9% Advertising Increase, National TV Could Take Hit Later This Year

Local TV Projected For A 9% Advertising Increase, National TV Could Take Hit Later This Year by Wayne Friedman , May 26, 2022 Local TV stations could see a 9% increase in advertising revenues this year to $23.4 billion, but national TV networks — broadcast and cable — will drift lower, according to the latest … Continue reading Local TV Projected For A 9% Advertising Increase, National TV Could Take Hit Later This Year