Karen Repoli November 7, 2021 Black Friday is right around the corner and your mind has probably turned to how to get your piece of the holiday market. Did you know? “It costs 16x more to nurture a new customer to the same level of revenue contributionas your existing, loyal customers.” (Francis Buttle) If your … Continue reading How to Use Psychological Triggers to Increase Black Friday Sales
Karen Repoli October 29, 2021 Your website is your ‘storefront’ on the internet and represents your business online. However, many entrepreneurs are focusing on social media and connecting with their audience there. This is an excellent marketing strategy but you have to remember that Facebook and Instagram are owned and controlled by other people. Do … Continue reading 10 Ways to Increase Targeted Traffic on Your Website
Karen Repoli September 27, 2021 You hear a lot of chatter about live videos and webinars but while these are awesome marketing tools you should not overlook the tried and true method – email marketing. It is still one of the most effective options available. Research from Litmus Resource Center shows that email generates $ … Continue reading 11 Ways to Increase Your Email Marketing Response Rates
DeJuan Wright September 16, 2021 If you’re an email marketer, you know that to be an effective email marketer is to be a salesperson, copywriter, and creative director all at once. However, from a consumer’s perspective, email marketing is often seen as one of the more annoying branches on the great tree of marketing. It … Continue reading 3 Hooks Guaranteed to Increase Customer Email Open Rates
Enstine Muki August 31, 2021 Google is the master of search engines. The free SEO tool called Google Search Console (GSC) is my favorite when it comes to optimizing my existing content for improved search performance. The truth is that many marketers don’t even know about the simple tips I’m about to share in this … Continue reading How to Increase Natural Traffic Using Google Search Console
Jim Cusick August 19, 2021 Key Takeaways: 1. Shortcuts and hacks will not work to increase the effectiveness of messaging on LinkedIn. 2. LinkedIn’s data and findings are important but you need to test for your specific use case. 3. The downward trend in response rates on LinkedIn is an area of opportunity for you … Continue reading How to Increase Response Rates on LinkedIn
Mary Lister August 8, 2021 This past year, like too many other millennials, I bought a house. And very unfortunately, this house is in need of a lot of TLC. If you haven’t been paying attention, let me break the news: materials are very expensive these days. Headlines screaming about lumber and glass prices and … Continue reading How to Write a Price Increase Letter: 10 Tips and Examples
Birbahadur Singh August 6, 2021 The holidays are just around the corner. It is that time of year that brings you more sales than any other month or occasion does. What is your marketing and sales strategy for the upcoming holiday season? To boost your traffic, sales, and revenue during holidays this year, you could … Continue reading How to Increase Sales During the Holiday Season with Google Search Features
Catherine vanVonno August 2, 2021 nastya_gepp / Pixabay As an eCommerce business owner, you probably have a ton of personal and business tasks you need to accomplish every day. And if you’re like many harried entrepreneurs, you’ve probably wished you could clone yourself so you can get more work done. Unfortunately, human cloning technology still … Continue reading How Virtual Personal Assistants Can Help Increase Your eCommerce Revenue
Karen Repoli July 15, 2021 Tripwire marketing is a term used to describe segmenting your audience to make lower-cost sales in order to get them into your sales funnel. Once inside the funnel, you have the opportunity to upsell a higher priced class or package. There are many benefits to using this tripwire strategy. One … Continue reading How You Can Use Tripwires to Build Your List and Increase Sales
