Tag Archives: Improves

Digital Transformation: How Technology Improves the Employee Experience

Kellie Wong — February 21, 2020 Digital transformation is all about using technology to improve our daily lives. While we hear a lot about new technology making the customer experience more streamlined and compelling, it’s also true that the employee experience is being enhanced through new technology. In fact, HR departments consider the digital transformation … Continue reading Digital Transformation: How Technology Improves the Employee Experience

Partnership Improves Media Planning, Foot Traffic Measurement For DOOH, OOH Campaigns

Partnership Improves Media Planning, Foot Traffic Measurement For DOOH, OOH Campaigns by Laurie Sullivan  @lauriesullivan, May 15, 2019 Location-based company Ubimo has partnered with Kinetic U.S., a digital out-of-home (OOH) advertising network owned by WPP Group, to provide real-time audience data for OOH campaigns. Marketers use a lot of digital data for online ad targeting, … Continue reading Partnership Improves Media Planning, Foot Traffic Measurement For DOOH, OOH Campaigns

Tying Search To Programmatic And Direct Mail Improves Results

Tying Search To Programmatic And Direct Mail Improves Results by Laurie Sullivan , Staff Writer @lauriesullivan, February 27, 2019 Well-crafted search campaigns produce strong results on their own, but some marketers are discovering the benefits of combining the online ads with traditional media such as television and direct mail. Shoppers who are browsing websites generate triggers and … Continue reading Tying Search To Programmatic And Direct Mail Improves Results

How Technology Improves Workplace Productivity

Keith Coppersmith — February 7, 2019 — February 7, 2019 It’s no secret that technology has become a very valuable asset to any company or organization in today’s business environment. The right technology can vastly improve a company’s overall efficiency and performance in the market, as well as improve employee productivity, communication, collaboration, morale and … Continue reading How Technology Improves Workplace Productivity

How Leadership Improves Employee Retention

Rick Goodman — September 25, 2018 Follow @DrRickGoodman — September 25, 2018 hamonazaryan1 / Pixabay Here’s a not-so-secret fact about workplace teams: Employees don’t actually want to work for a pushover. They certainly don’t want to work for someone who lacks values or directions. No, employees crave structure, integrity, vision—in a word, what they want … Continue reading How Leadership Improves Employee Retention