by Personal Branding Blog December 12, 2015December 12, 2015 A sweeping misconception among many American workers regarding happiness and success is how the two coincide with one another. It is commonly thought that happiness is a result of success. For instance, once an individual gets the raise they want or the promotion they desire, then … Continue reading The Importance Of Happiness At Work
by Ruthie Abraham December 10, 2015 Follow @RuthieAbrahamDecember 10, 2015 As we’ve alluded to on several occasions, there’s one aspect of LinkedIn that truly sets it apart as a critical resource for your company, and that is its Groups function. Since LinkedIn created this wonderful tool, it’s no surprise that they also provide the best … Continue reading The Importance of LinkedIn Groups
by Michael Wight December 2, 2015December 2, 2015 In order to keep up with the various changes and developments to the business landscape, it is vital that all businesses have a competitive monitoring strategy. Though competitive analysis covers various avenues, it is particularly fundamental to get to know your competitor’s business and product developments. In … Continue reading Importance of Competitive Monitoring for Businesses
by Daniel Woods November 26, 2015November 26, 2015 Secrets Revealed For Ranking High In Google Constantly attempting to deliver picture-perfect results to millions of people on billions of searches, Google’s efforts to maintain its reliability for everyone is ongoing and challenging. However, Google has figured out a way to better their search results. It’s called … Continue reading The Importance Of Keeping Your Website Fresh For SEO
by Sean Herlihy November 14, 2015November 14, 2015 When I was in college I worked at a bicycle shop as a mechanic, salesman and all around bike shop employee. During my time there the manager, Andre, stressed the importance of routine in daily tasks, especially when it came to building bikes. The first time I … Continue reading The Importance of Routine in Social Marketing
Joe GillespieNovember 6, 2015 Imagine this scenario: Your company has committed to a robust blogging calendar to enhance your inbound marketing strategy. You have dedicated time and effort to researching, writing, and promoting your awareness stage content. You have determined and used optimal keywords for driving search traffic to your blog posts. Everything is set … Continue reading The Importance of Clean Copy in Your Blog Posts
Sarah MatistaOctober 12, 2015 If you are a regular reader of our blog, it’s not news to you that effective visual content is key to success on social media. What you might not know however, is just how important it is to expert marketers who are tasked with telling brand stories. Luckily, there’s an infographic … Continue reading The Importance of Visual Content For Telling Your Story and Engaging Your Customers
Steve HammSeptember 30, 2015 If you still treat social media marketing as a task you undertake after hours or on weekends, you run the risk of letting the competition overtake you. The interactions between consumers and individual brands have proven to be so successful that a company’s expertly planned daily representation on the various platforms … Continue reading Social Media Marketing Statistics Highlight the Importance of Frequency and Consistency
Govind AgarwalSeptember 13, 2015 According to new patent filings it seems that Google may be in the process of showing site links for pages apart from the home pages. Some users tested this by performing a query on non English version of Google. These queries were returned with search results that showed internal pages in … Continue reading Is Google Choosing Sitelinks Depending on a Link’s Visual and Functional Importance?
Tim AsimosAugust 6, 2015 A successful website redesign project requires the proper investment of resources and ultimately time—from both the client and the agency. However, when setting a launch date, clients can sometimes fail to take into account all that is necessary to cross the finish line. When meeting to discuss a website redesign initiative … Continue reading The Importance of Setting a Realistic Website Redesign Schedule
