Alex ChrisMay 17, 2015 SEO is not a static discipline but it is changing all the time. Industry experts agree that in order to stay competitive on the Internet today, you have to be in synch with the latest SEO techniques and practices. Google, as the major player in the search industry is constantly making … Continue reading 5 Latest SEO Techniques You Cannot Ignore
Sandra Jean-LouisMay 12, 2015 It’s still too early to gauge the total impact CASL will have in the marketplace. After all, it’s been less than a year since it came into effect. And if you’re Canadian, you’ll agree that CASL was never going to automatically reduce the volume of SPAM that lands in your inbox. … Continue reading Email Marketing After CASL: 3 Lead Gen Tactics You Shouldn’t Ignore
Mike CubberlyApril 29, 2015 Content marketing, as we all know, is as crucial to a successful modern-day marketer as a telephone is to a sales person. A company may have great marketers and a library of decent content, but without a master plan in place, that content may never see the eyes of who really, … Continue reading Blogs or Bust! 4 Reasons Why You Can’t Ignore Their Importance
Leslie SignorMarch 27, 2015 As a Paid Search Consultant at WordStream, I spend my days working with advertisers (I currently oversee over 160 clients!). I constantly receive the same questions from almost all of them: What’s my competition doing? What are they bidding on? How much do they spend? How are their ads written? I … Continue reading Why You Should Ignore The Competition In Dating And In PPC
Rosemary O’NeillMarch 21, 2015 There are 20 months between the birthdates of my first child and my set of twins. From the day we finally left the hospital and started strolling around with our crew, my husband and I became experts at dodging super-personal and inappropriate advice from random strangers. Like the time a lady … Continue reading How to Ignore Annoying Strangers and Build an Online Community Your Way
Business.comMarch 14, 2015 Alibaba CEO Jack Ma is standing his ground. The man who famously said “competition is for fun” and that he wanted to “win eBay, buy Yahoo and stop Google” is trying to position his Chinese e-commerce platform as the best in the world. But given the recent challenge from competitor Wanda E-commerce, … Continue reading A Lesson From Alibaba’s Jack Ma: Don’t Ignore Your Competitors
Shelley PringleFebruary 15, 2015 Conventional wisdom suggests the best way to deal with online trolls is to ignore them. Don’t feed the trolls, the experts say, it’s what they want and only fuels the flames, encouraging them to continue spewing their vitriolic hatred, racist commentary and/or misogynistic babble. Yet two recent victims of online trolling … Continue reading The Best Way to Handle Online Trolls: Engage Versus Ignore
Pooja LohanaFebruary 13, 2015 Admit it, you’ve cursed the blogging game in the past. That’s understandable. Because with all the myriad of tasks involved, it does take a toll on you. For each post that you’ll ever write, you come up with some research and ensure it’s worth your while; then you compose your thoughts … Continue reading 17 Top Blogging Tools That You Ignore At Your Peril
By Rosalyn Lemieux, Published October 23, 2014 Customers are constantly bombarded with email marketing messages. Think about how many you get. You’re a customer too, after all. How many do you open? How many cause you to hit unsubscribe or delete on a weekly basis? Probably a fair few. We all do. Otherwise our inboxes … Continue reading Why Customers Ignore Marketing Emails
