Daniel Burrus — December 11, 2017 Follow @DanielBurrus — December 11, 2017 Tumisu / Pixabay The robots are coming! That well-worn phrase used both in fiction and serious journalism encapsulates a fear that many share—that machines of all sorts are poised to take over every function and responsibility formerly performed by mere mortals. I have … Continue reading Career Competencies Where Humans Win, Hands Down
Contributor Liad Agmon explains why the problem of fake web traffic extends far beyond advertising. Liad Agmon on March 3, 2017 From the rugged alleys of Sweetwater to Facebook feeds filled with fake news, the impact of bots has never been greater. With bots now accounting for a majority of online traffic, they have … Continue reading How bots ruin on-site experiences for real humans
by Craig Scribner Follow @craig_scribnerAugust 17, 2016 The very last week that I worked as a web analyst for a Kansas City agency, a toxic email was thrown over the wall from the marketing side to ours. It was quickly passed like a hot potato until it landed in my lap. The ask: could we … Continue reading This is Not a Job for Humans
by Brian Calhoun June 10, 2016June 10, 2016 In today’s electronic world, companies have moved from traditional Instructor Lead Training (ILT) to the more convenient and low-cost options of Learning Management Systems (LMS) and Web Based Training (WBT) courses. As a leader in training and documentation for almost twenty years, I still feel that a … Continue reading Company Training: Humans vs Machines
by Marc Hummel March 6, 2016 Follow @realmarchummelMarch 6, 2016 User experience (UX) optimization and conversion rate optimization (CRO). They both utilize testing software, employ creative data geeks, with an eye toward improving business results. But where does the common ground end? Where do things get nasty? Does it always, always, always have to come … Continue reading Optimizing for Humans vs. Conversions: The Great Throwdown of 2016
