The holiday season just past shattered all records for ecommerce with online sales growing almost 5% over 2022. Kim Davis on January 4, 2024 Consumers spent $ 220.1 billion online during the recent holiday season, up $ 10.4 billion on the previous year, a growth of almost 5%. That’s an all-time record, as measured by … Continue reading $221 billion adds up to a record online holiday season
Tag Archives: holiday
Paid Search Fueled Highest Holiday Sales For Retailers
Paid Search Fueled Highest Holiday Sales For Retailers by Laurie Sullivan , Staff Writer @lauriesullivan, January 4, 2024 Paid search drove U.S. consumers to spend, but a payment strategy allowed them to pay overtime helped retailers reach a record $222.1 billion in online holiday sales Nov. 1 through Dec. 31, up 4.9% from the same period … Continue reading Paid Search Fueled Highest Holiday Sales For Retailers
From tech tools to personalized presents: Holiday gifts marketers actually want
This holiday gift guide offers thoughtful and innovative ideas tailored for the marketers in your life. Shama Hyder on December 7, 2023 Put away the fruit cake and ugly sweaters. This holiday season calls for a more thoughtful approach to gifting, especially when it comes to the discerning marketer in your life. Channeling the spirit … Continue reading From tech tools to personalized presents: Holiday gifts marketers actually want
Supplement the call center with a chatbot this holiday season
By Ruth Zive November 24, 2023 As we come to the end of a year marked by hype and turmoil, it’s becoming more and more clear that artificial intelligence isn’t magic. No amount of holiday wishing will suddenly give AI the power to put the perfect gift under the Christmas tree—or fuel meaningful automated … Continue reading Supplement the call center with a chatbot this holiday season
Data Shows Consumers Plan To Cut Holiday Spending
Data Shows Consumers Plan To Cut Holiday Spending by Laurie Sullivan , Staff Writer @lauriesullivan, November 21, 2023 It’s never a good time for Google to confirm a reporting bug in Google Search Console — especially just days before the long Thanksgiving holiday weekend, when consumers have cut budgets and brands are trying to figure out … Continue reading Data Shows Consumers Plan To Cut Holiday Spending
5 Black Friday trends marketers can act on this holiday season
42% of consumers begin holiday shopping on Black Friday or later, one study found. Here’s what marketers can do to capitalize. Chris Wood on November 15, 2023 Holiday shopping will soon begin — officially — the Friday after Thanksgiving, a.k.a. Black Friday. And despite fears of economic slowdowns and lingering inflation, the holiday season is … Continue reading 5 Black Friday trends marketers can act on this holiday season
Apple’s extended holiday return policy is now in effect
Apple’s extended holiday return policy is now in effect The grace period gives you extra time to return Apple gifts you just didn’t love. Stephanie Barnes Fri, Nov 3, 2023 Aly Song / reuters Apple’s extended return policy has kicked in, which means the holiday season is officially upon us. Apple typically offers a … Continue reading Apple’s extended holiday return policy is now in effect
Starbucks holiday coffee cups are here again for 2023: See the new designs
By AJ Dellinger November 01, 2023 Stores may have ornaments on display and Christmas songs piping through every speaker in earshot, but the real sign of the holiday season is finally here: Starbucks holiday cups. Starting tomorrow, November 2, the coffee chain that is on every corner will release its latest line of its annual … Continue reading Starbucks holiday coffee cups are here again for 2023: See the new designs
Consumers look to use AI for holiday shopping
69% of consumers say AI makes discovering new products and brands easier, according to a Sapio Research study. Chris Wood on October 20, 2023 This year, many holiday shoppers are planning to use AI tools for assistance in finding the right gifts and deals, a study by Sapio Research found. Over two thirds (69%) of … Continue reading Consumers look to use AI for holiday shopping
Adobe forecasts 4.8% growth YoY in online holiday spending
Adobe predicts strong growth YoY in ecommerce for the 2023 holiday season. Plus, mobile hits a major milestone. Kim Davis on October 5, 2023 This year’s holiday season, running from Nov. 1 through Dec. 31, will see 4.8% growth YoY in online spending. Adobe Analytics bases its forecasts on data from one trillion visits to … Continue reading Adobe forecasts 4.8% growth YoY in online holiday spending
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