WSJ study highlights youth exposure to conflict content on TikTok Maxwell William / Last Updated: Dec 23, 2023 In a revealing experiment by The Wall Street Journal, automated accounts posing as 13-year-olds on TikTok were inundated with polarizing and often extreme content related to the Israel-Gaza conflict. This investigation highlights the potent influence of … Continue reading WSJ study highlights youth exposure to conflict content on TikTok
Google WNBA Ad Inspires Fashion, Highlights New Ways To Search by Laurie Sullivan @lauriesullivan, May 20, 2023 Women basketball athletes have always made a fashion statement on and off the court. Fans gain motivation from the player’s abilities — and now they can gain inspiration from their style. The campaign for the Woman’s National Basketball … Continue reading Google WNBA Ad Inspires Fashion, Highlights New Ways To Search
Ads ran on the wrong websites for nine months before being caught by researchers Constantine von Hoffman on March 14, 2022 The revelation that Gannett sent billions of ads to the wrong places is raising fresh concerns about reliability in programmatic advertising. The Wall Street Journal reports the publisher “provided inaccurate information to advertisers for … Continue reading Gannett ad mishap highlights concerns about programmatic advertising
Bob Van Rossum November 22, 2021 Much has been written about “The Great Resignation”, so we’re going to pile on with some observations of our own. It’s been reported that nearly half of all full-time employees are either actively looking for or considering a new job search. As the leading chief marketing officer executive search … Continue reading Fact or Fiction? Marketing Executive Search Firm Highlights the Great Resignation
Arik Hanson — February 7, 2020 Last fall, Popeye’s trolled Chick-Fil-A on Twitter into helping it launch its new chicken sandwich that ended up selling out and causing gun play in stores. Then, Netflix asked brands for their best x-rated sex tweet in what might be the very best Twitter thread of all time. And … Continue reading #RIPeanut Highlights Brand-to-Brand Trend Actually May Be Working on Twitter
Hugh Stephens — July 30, 2019 — July 30, 2019 It’s a fact: social media as a powerful marketing tool is here to stay. Facebook, Pinterest, Twitter, Instagram, LinkedIn, Tumblr, YouTube, Reddit; there is much available for the modern, web-savvy marketer to take advantage of. Some brands use all of these, while some brands cherry-pick … Continue reading How to Make and Use Instagram Story Highlights
Renu Sharma — January 4, 2019 Follow @renusharma074? — January 4, 2019 Ever since Instagram has offered the option to retain old Instagram Stories as Highlights, the feature has taken the platform by a storm. Brands and individuals have wasted no time in utilizing this feature to their advantage. The feature was quickly adopted by … Continue reading 8 Ways Brands Are Using Instagram Highlights
Amazon Music Highlights Voice Search Through Alexa In Latest Campaign by Laurie Sullivan @lauriesullivan, August 17, 2018 Amazon Music announced the launch of a new advertising campaign titled A Voice is All You Need to highlight powerful vocals of notable songs and the simplicity of using voice on Alexa to search for music. Ariana Grande, … Continue reading Amazon Music Highlights Voice Search Through Alexa In Latest Campaign
Jennifer Weyant — July 19, 2018 — July 19, 2018 What do you get when you cross an ambitious woman, a love for lighting, large profit margins and an Etsy store? A small business called Hangout Lighting from Chicago. Jennifer Brown started Hangout Lighting in her home in 2014. The business is rapidly growing and … Continue reading The Profit: “Hangout Lighting” Highlights the Value of Organizational Leadership
Allie Decker — March 28, 2018 — March 28, 2018 If you’ve checked out some friends’ or competitors’ Instagram profiles, you might’ve noticed some circles featured below their bios. Some may be titled, while others might simply read “Highlights.” These are called Instagram Story Highlights, and through the release of this feature, Instagram has now … Continue reading How to Use Instagram Story Highlights for Business
