Andrew Madeira-Silva November 6, 2020 2020 has been the year of the layoff. In Europe, England has just announced another national lockdown while France, Germany, Belgium, and Ireland have shut down large portions of their societies. Meaning e-Commerce businesses are now in demand more than ever. All business owners need to be on high alert, … Continue reading Sink or Swim: Your Guide to Successful Pandemic Holiday e-Commerce
Michael Ugino November 6, 2020 You’ve built a product that makes you proud. You’ve set up your business and launched your Etsy store, and your garage is full of items waiting to be sold. And then you realize you’re one of the 2.5+ million sellers on Etsy. Buyers not only need a reason to buy … Continue reading The New Seller’s Guide to Etsy Marketing
Nicholas Godwin November 4, 2020 Amazon is shooting for net-zero emissions, and you can net some profit if you sell on Amazon. Hey, Amazon doesn’t even know me. But since you and I sell on there and you might benefit from this info, I thought it makes sense to share it. No strings attached. By … Continue reading Frustration-Free Packaging: The Ultimate Guide for Amazon Sellers (and Vendors)
Shweta Dawar November 3, 2020 If you have been wondering what an email marketing funnel is, you are in the right place. In this blog post we are going to talk all about how to create an email marketing funnel from scratch and the best tools you can use for creating one. What is a … Continue reading Email Marketing Funnel: The Guide
Evaluate your current structure to ensure efficiency. Rodric Bradford on November 3, 2020 Where should marketing operations sit within a business structure? A simple answer might be — with the marketing team. In practice, that’s not always the case. Listen to revenue and marketing operations specialist Kelly Jo Horton. “When you think of your marketing … Continue reading A guide to marketing ops organization structures
Hugh Stephens October 29, 2020 Are you looking to sell your products on Instagram? Have you heard of Instagram Checkout and wonder whether you could use it for your business? Well, we’ve got you covered. In this article, you’ll find everything you need to know about Instagram Checkout. We’ll also show you how to use … Continue reading The Ultimate Guide to Instagram Checkout
Stella Lincoln October 23, 2020 Search Engine Optimization (SEO) is the field that is continually evolving and transforming into something big and magnificent. In today’s world, Schema Markup is undoubtedly the new way for optimization. It is beyond all doubts that it is the most potent form of SEO available today. But there’s a catch … Continue reading A Guide to Boost Your SEO Using Schema Markups
Ruby Rusine October 7, 2020 According to Pew Research, “As of July 2020, the U.S. has over 190,000,000 million Facebook users. The United States ranks second to India in terms of the number of users.” In fact, Facebook remains “the primary platform for most Americans because around seven in ten U.S. adults (69%) use Facebook“, … Continue reading 13 Tips to Get Your Facebook Page Seen More Frequently: A Business Guide
Callum Coard September 30, 2020 Everything you need to know about Google Ads remarketing, including how it works, how it differs from retargeting, how much it costs and how to set up your first campaign. Google Ads remarketing allows you to re-engage with previous website visitors who didn’t convert first time around. Instead of letting … Continue reading Guide to Google Ads Remarketing
Angela Hausman, PhD September 29, 2020 Digital marketing is the key to unlocking increased traffic, leads, and conversions. But, what happens when your digital marketing is failing or, as in the image above, doesn’t meet your expectations? Well, it’s time to reevaluate your strategy to find out what’s working and what opportunities you’re missing that … Continue reading Why Your Digital Marketing is Failing: A Guide to Improving Performance
