Tag Archives: Guide

Your Video Creation, Editing, and Marketing Guide for 2017

Chitraparna Sinha — February 25, 2017 Follow @chitraparna— February 25, 2017 Shooting videos with a smartphone camera and uploading on YouTube are passé. The new darling of the digital marketing world, “video marketing” is a preferred brand marketing and exposure strategy for higher engagement and brand recall factor. We’re living in the generation of YouTubers … Continue reading Your Video Creation, Editing, and Marketing Guide for 2017

3 Step Guide to Turn Your Small Business Website Into a Lead Machine

Ryan Ruud — February 23, 2017 Follow @ryanruud— February 23, 2017 The website is your business’s virtual store front. If you’ve taken steps to build the site, now what? Does this scenario seem familiar? You get some traffic, but no one takes any meaningful action. That’s frustrating. The following three steps will help you turn … Continue reading 3 Step Guide to Turn Your Small Business Website Into a Lead Machine

A Guide to Open-Ended Questions in Marketing Research

Alex Birkett — February 21, 2017 — February 21, 2017 A good conversationalist knows that asking closed-ended questions is no way to make real friends. Similarly, in marketing research, there are certain limitations inherent to closed-ended questions. There’s a lot of value in asking both open and closed questions in a survey. This article, however, … Continue reading A Guide to Open-Ended Questions in Marketing Research

A 9-step guide to increase your landing page conversion rate

How do you improve your landing page conversion rate? Contributor Khalid Saleh lays out 9 steps that will help you optimize landing pages and, in turn, generate leads. Khalid Saleh on February 20, 2017   Landing pages are a crucial element of inbound marketing strategies. Companies that have increased the number of landing pages from … Continue reading A 9-step guide to increase your landing page conversion rate