Angela Hausman, PhD June 23, 2020 MichaelGaida / Pixabay Business adversity comes with regularity but the world we live in right now seems particularly challenging. Whether it’s a small budget or competing against bigger well-established rivals or external challenges, success doesn’t come easily. If it did, every business would succeed. Still, no one foresaw a … Continue reading 5 Steps to Help Guide Your Business Through a Storm
Justin Lenart June 16, 2020 To the uninitiated, making videos looks like a breeze. In this age of smartphones, where everyone can act as a videographer, it’s easy to see why the process may appear to be a simple one. After all, viewers only see the end product and not all the work that goes … Continue reading A Step-by-Step Guide to the Video Process
Laura Krajewski — June 15, 2020 When I hop in the car, I almost always open Google Maps to get from point A to B. Even when I know the route, I check my phone’s map to see if there’s bad traffic or an accident that would lengthen my ETA. I lean on this guidance … Continue reading A Simple How-To Guide for Mapping Individual Development Plans for Employees To Help Them Bloom in Your Call Center (With Examples Along the Way)
Hannah Cohen — June 8, 2020 Free-Photos / Pixabay Time tracking is essential for smoother agency operations. Learn why it’s important and how to do it right. The agency world revolves around time. Deadlines, launch dates, billable hours – everything you do has a temporal component. Your agency becomes more successful when it can bill … Continue reading The Agency Guide to Effortless Time Tracking
Kristina Simonson — June 5, 2020 Last month, Facebook hit a new record of 2.6 billion monthly users. Research is also showing that 47% of consumers have increased social media usage during the pandemic. With more people online, and data suggesting that PPC accounts are rebounding after the initial impact of COVID-19, it’s time to … Continue reading The Step-by-Step Guide to Facebook Ads Recovery
Nicole Blanckenberg — June 5, 2020 When it comes to Pinterest ads for eCommerce, the number one thing you should be considering is how Pinterest fits into your entire marketing and DIY SEO strategy. Pinterest has a lot of potential for online store owners: from boosting organic marketing efforts and SEO, to taking your store … Continue reading Pinterest Ads for eCommerce [Full Guide]
Brandon Leibowitz — June 1, 2020 Competitive analysis is, in a nutshell, is the process of gathering and analyzing data about your competitors, mainly to compare their strengths and weaknesses when compared to yours. The main idea is that the better we understand our competitors, the more effective we can outsmart them. However, although it’s … Continue reading How to Do Competitive Analysis in 2020: A Step-by-Step Guide
Emily Morgan — May 27, 2020 Unsplash.com COVID-19 has affected the whole planet – every country, every business, and every person. We all are striving for the improvement of the current situation and we all will need to adapt to changes. Pandemic won’t be eternal, so people will have to go back to reality. However, … Continue reading Guide to Fix Your Business Finance Plan During Pandemic [+ Template]
Angela Hausman, PhD — May 22, 2020 Photo by Gustavo Fring from Pexels In a world disrupted by a pandemic, online retail sales exploded. Sure, more retail sales moved online over the last decade, but, with brick and mortar retail stores shuttered, people who never shopped online before faced the hard choice of dipping their … Continue reading A Beginner’s Guide to Online Retail: E-Commerce for Dummies
Aleh Barysevich — May 19, 2020 In 2020, it’s more vital than ever to ask yourself whether your branding is as good as it can be. Is your brand image helping you achieve your goals? Is it (still) relevant? Is it getting more popular? How does it compare to the competitors? The metric that’s required … Continue reading A Complete Brand Health Guide for Beginners
