Mike Parry — January 8, 2018 — January 8, 2018 geralt / Pixabay Web fonts It has been possible to use web fonts for a while in email but brands have really only just started to use them from the end of 2017. This technology provides a massive improvement in terms of the overall look … Continue reading The Top 6 Features of Great Email in 2018
Does it seem that your creative well has run dry? Columnist Megan Krause shares tips and tools to help get the wheels turning and generate fresh ideas for your blog content. Megan Krause on December 11, 2017 at 12:56 pm Even the most seasoned content marketer among us runs out of ideas for blog content … Continue reading Ideation inspiration: 5 ways to brainstorm great ideas for blog content
Carlton Smith — December 8, 2017 Follow @carltonrsmith — December 8, 2017 There was once a website who lived all alone in a tower in the forest, having been confined there by a wicked witch. Said the website, “If I do not get someone to rescue me, I shall surely die.” So she hired an … Continue reading Of Websites, Fairy Tales and the Great SEO Rankings Hoax
Learn from agency insiders on how best to craft your Twitter strategy. Want to get more out of Twitter but aren’t sure where to start? We’ve compiled the best tips and tricks, straight from our agency insiders, on creating an impactful and engaging Twitter strategy. Find your voice Before you send out your first Tweet, … Continue reading Agency secrets for a great Twitter strategy
Philippe Guay — December 4, 2017 Follow @sendtonews — December 4, 2017 A recent article by Digiday caught my eye. It detailed the great anxiety experienced by many journalists about the overwhelming pivot to online video and noted the value of writers is no longer prioritized. Bryan Curtis, editor-at-large for The Ringer, calls the move … Continue reading Great Video or Great Writing?
Columnist Kevin Rowe explains what private blog networks (PBNs) are, how to identify them, and why you should steer clear. Kevin Rowe on November 20, 2017 You may have heard about private blog networks (PBNs) before, but you may not be sure what they are or why they are used. A PBN is a network … Continue reading Private blog networks: A great way to get your site penalized
Speed And Ease Make “Great” Online Experience by Jack Loechner , Staff Writer @mp_research, November 9, 2017 According to a new study from Cloud IQ, published by Marketing Charts, 47% of online shoppers in the US, UK and Australia deemed speed “critical” to a great online experience, with another 47% saying it’s “important.” Close behind … Continue reading Speed And Ease Make “Great” Online Experience
Marketers are keen to deliver better customer experiences, but it takes time and a smart strategy. Columnist Dayle Hall shares four things you can do to make it happen. Dayle Hall on November 10, 2017 Marketers have a lot of different priorities these days. One thing that many of us have in common, … Continue reading Delivering great customer experiences doesn’t happen overnight
Nicole Blanckenberg — November 3, 2017 Follow @https://twitter.com/StoreYaCom — November 3, 2017 We all know it is good business etiquette and common politeness to say thank-you to customers after a purchase; but thank-you pages are for more than that. So why are thank-you pages more than just good manners? If used correctly, they can help … Continue reading 6 Great Examples For eCommerce Thank You Pages
Carol Forden — October 23, 2017 Follow @carolforden — October 23, 2017 Fotocitizen / Pixabay For content marketing to be effective, you need to master the art of storytelling. Its long been known that facts tell, but stories sell. Great storytelling and content marketing planning requires a structure of a compelling story. Powerful stories need … Continue reading Facts Tell, But Stories Sell – Great Brands Are Storytellers
