Google is streamlining enhanced conversions, improving accuracy while reducing setup complexity for advertisers By Constantine von Hoffman Published on April 14, 2026 Google is removing friction from one of its most widely used measurement tools, simplifying how advertisers track and optimize conversions in Google Ads. The update combines existing features and reduces the … Continue reading Google simplifies enhanced conversions in Ads
Google Tests AdSense Privacy Updates In Two Phases by Laurie Sullivan , Staff Writer, April 7, 2026 Google will update AdSense in a two-phased approach that will begin mid-month. The second phase will update in June. While the change is targeted at Europe, this shift impacts U.S. advertisers with international traffic, signaling potential, parallel changes … Continue reading Google Tests AdSense Privacy Updates In Two Phases
When Google AI ‘Ghosts’ The Experts Who Fed It by Laurie Sullivan , Staff Writer, April 6, 2026 Serenity in the shadows of Wyoming’s Tetons seems like the perfect place sometimes — unless you are a search engine optimization (SEO) expert or publisher at a media company trying to adapt to changes made by Google’s … Continue reading When Google AI ‘Ghosts’ The Experts Who Fed It
Google Teaches Brands To Build Dynamic Agents by Laurie Sullivan , Staff Writer, April 1, 2026 Google released a guide on Wednesday that teaches developers and marketers how to build agents that follow fixed prompts to ones that can dynamically expand their own capabilities as they run. The guide — which was build for developers, … Continue reading Google Teaches Brands How To Build Dynamic AI Agents
March 31, 2026 Google just made it easier to escape your old Gmail username BY Taylor Hatmaker It’s been an outrageously long wait, but Google will finally allow Gmail users to change their email addresses. Late last year, a support page in Hindi hinted that changes to Google’s account name policy were on the way. But … Continue reading Google just made it easier to escape your old Gmail username
Google Gemini now lets you import your chats and data from other AI apps Anthropic offers similar tools. By Anna Washenko March 26, 2026 Google Google is adding a pair of new features to Gemini aimed at making it easier to switch to the AI chatbot. Personal history and past context are big components to … Continue reading Google Gemini now lets you import your chats and data from other AI apps
March 25, 2026 Landmark case finds Meta and Google liable for addicting app design BY Jennifer Mattson A Los Angeles County jury on Wednesday found Meta and Google liable for harming a young woman who used their social media platforms. The landmark decision—which could have an impact on whether future cases can be brought against tech … Continue reading Landmark case finds Meta and Google liable for addicting app design
Google Integrates Kroger First-Party Shopper Data by Laurie Sullivan , Staff Writer, March 23, 2026 Google has begun working with Kroger Precision Marketing to integrate the retail giant’s first-party shopper data into YouTube and Google’s third-party inventory. Brands can now use what the companies call Kroger’s “high-intent shopper audiences” across YouTube to reach customers where … Continue reading Google Integrates Kroger First-Party Shopper Data
Google AI Pivot Chases OpenClaw by Laurie Sullivan , Staff Writer, March 20, 2026 Google’s quest to create a universal assistant could have been the reason the company reportedly restructured the team behind Project Mariner, a research prototype browser extension from Google DeepMind and artificial intelligence (AI) agent for the Chrome browser that understands multimodal … Continue reading Google Browser Team’s AI Pivot Chases OpenClaw Trend
Google Develops Opt-Out Search Generative AI Feature For U.K. by Laurie Sullivan , Staff Writer, March 18, 2026 Google posted a response to the U.K.’s Competition and Market Authority’s goals on Wednesday as the CMA wraps up its review process this month. The post ensures fairness and that the company will promote publisher choice and … Continue reading Google Develops Opt-Out Search Generative AI Feature For U.K.
