Tag Archives: Google

2 Powerful Google Analytics Metrics That Can Improve Your Search Rankings

Michael Chibuzor — June 6, 2017 Follow @mikecoder— June 6, 2017 Google Analytics is one of the most used analytics tools. It’s used by some 28 million websites worldwide. It’s an easy tool to use and comes with no cost. On one hand, when you effectively track your website’s traffic, sales, and revenue, you will … Continue reading 2 Powerful Google Analytics Metrics That Can Improve Your Search Rankings

Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

Edin Šabanović — June 2, 2017 — June 2, 2017 The conversion funnel is the most important part of every e-Commerce website. It’s where the magic happens: visitors turn into customers, fulfilling the purpose of your website. But sadly, as we know, not all visitors who put a product into their carts end up buying. … Continue reading Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

Google Adwords Management: Top 7 Ways to Improve Performance

Andy Beohar — June 1, 2017 Follow @sevenatomsbuzz— June 1, 2017 Google AdWords is an incredibly powerful tool that can help build brand awareness and maximize sales potential. But, when you’re unable to achieve these results, it’s extremely frustrating. There are a number of factors that could be contributing to your underperforming campaigns. In this … Continue reading Google Adwords Management: Top 7 Ways to Improve Performance

Google Attribution: A Huge Analytics Change Is Coming Your Way

Paul Schmidt — June 1, 2017 — June 1, 2017 What Does This News From Google Mean? Attribution is one of the biggest challenges that marketers have been facing for years. Attribution helps marketers understand what tactics, devices, and channels are helping your prospects turn into customers. Google announced this week Google Attribution. This solution … Continue reading Google Attribution: A Huge Analytics Change Is Coming Your Way

5 Key Differences Between Google AdWords and Facebook

Jaime Nacach — May 24, 2017 Follow @bloominari— May 24, 2017 Understanding the differences between Google AdWords and Facebook is crucial to marketing success. Google is the unquestioned king of search engines, and Facebook is the most popular social media platform in the world. While it’s important to invest in your marketing efforts wisely, don’t … Continue reading 5 Key Differences Between Google AdWords and Facebook

Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech

Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech by Laurie Sullivan @lauriesullivan, May 19, 2017 It makes sense that the digitally-savvy small businesses have a more diverse customer base, which means they can grow faster, have a greater capability for product innovation, and generate new streams of revenue by offering products … Continue reading Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech