by David Baker, , Op-Ed Contributor, May 4, 2016 Like the teen generations that came before them, today’s teens are concerned about appearances, image and their place in the social caste system of their particular worlds. At the same time, the world these digital natives live in changes rapidly, shaping them into a new generation. … Continue reading Targeting Digital Teens (Generation Z)
Tag Archives: Generation
How to Crush it With Lead Generation on LinkedIn Pulse
by Susan Friesen April 8, 2016 Follow @https://twitter.com/eVisionMediaApril 8, 2016 Blogging was promoted to be the promised land for entrepreneurs, business owners and marketers. Do you ever spend time crafting a brilliantly written article, posting it on your blog, only to hear the sound of crickets? So to boost the number of people seeing your … Continue reading How to Crush it With Lead Generation on LinkedIn Pulse
How to Use Social Data for Better Lead Generation
by Tukan Das March 29, 2016 Follow @tdasMarch 29, 2016 Many sales pros and B2B marketers have written off social media as a somewhat effective, if difficult to measure, means of increasing brand awareness. Sure, it can get people talking, but it doesn’t do much to directly contribute to the bottom line. If you’ve caught … Continue reading How to Use Social Data for Better Lead Generation
Email Writing Tips to a Better Lead Generation Campaign
by Jayden Chu March 23, 2016 Follow @jaydenchuMarch 23, 2016 Email marketing is already known within B2B circles as an effective means of getting high quality leads. But for some reason, companies struggle to realize the full potential of this platform in terms of getting prospects to engage or in other words, compel them to … Continue reading Email Writing Tips to a Better Lead Generation Campaign
21 Ways to Maximize Your Lead Generation [Infographic]
by Louis Foong March 4, 2016 Follow @thealeagroupMarch 4, 2016 The holy grail of marketing is a tool or method that will help you earn a 100% conversion rate. While that may be a pipe dream, there really are some proven strategies that can dramatically boost your rates with very little effort on your part. … Continue reading 21 Ways to Maximize Your Lead Generation [Infographic]
3 Great Reasons To Embrace Your Next Generation Of Industry Experts
by Perryn Olson February 27, 2016February 27, 2016 It has been proven that providing valuable content from visible industry experts can drive leads to your company. But when your content marketing efforts work, the problem can shift from “not enough” to “too much” work. For manufacturers, an increase in the number of orders is not … Continue reading 3 Great Reasons To Embrace Your Next Generation Of Industry Experts
Landing Pages for Lead Generation: 8 Conversion-Driving Tips
by Margot da Cunha February 24, 2016February 24, 2016 “I’m getting tons of traffic to my page, but conversion rates are low.” Sound familiar? Whenever I hear this complaint, it’s not hard to troubleshoot the source of the problem – the landing page. It’s like having a talented soccer team that can execute everything aside … Continue reading Landing Pages for Lead Generation: 8 Conversion-Driving Tips
Local Lead Generation: Top 10 Tips for Local Businesses [Infographic]
by Justin Herring February 20, 2016 Follow @justincherringFebruary 20, 2016 Need more leads? Who doesn’t… Without a continuous flow of leads, you may be right around the corner from going out of business. To help you with local lead generation, we have put together the Top 10 Tips Infographic below: Dо Yоur Research Bеfоrе you … Continue reading Local Lead Generation: Top 10 Tips for Local Businesses [Infographic]
Time to Abandon Spray-and-Pray Lead Generation
by Paul Gillin February 12, 2016February 12, 2016 A couple of years ago, a client told me he was having some lead quality problems. The company had contracted with a major IT publisher for a webcast that guaranteed 150 leads. But the leads weren’t panning out; the quality was terrible and salespeople were pointing the … Continue reading Time to Abandon Spray-and-Pray Lead Generation
How to REALLY Run a Twitter Lead Generation Campaign
by Larry Kim February 10, 2016February 10, 2016 Do you want more qualified leads? Twitter can generate qualified leads at a lower cost than most of the other major ad platforms. It’s true! But not if you follow Twitter’s instructions. Why? Because Twitter’s advice for creating lead generation cards is completely wrong. In this post, … Continue reading How to REALLY Run a Twitter Lead Generation Campaign