Important Technologies and Developments Shaping the Future of Fintech Deanna Ritchie / 20 Jul 2022 Fintech is rapidly advancing. No matter who you are or what industry you’re in, it’s worth paying attention to the latest developments. In case you aren’t already familiar, “fintech” is a combination of the words “financial technology.” It refers … Continue reading Important Technologies and Developments Shaping the Future of Fintech
Roku’s Vision Of Personalization And The Future Of First-Party Data by Laurie Sullivan @lauriesullivan, July 24, 2022 Brad Murphy, head of performance advertising at Roku, found a service where he could submit personal information about experiences with his wife that the marketplace uses to create a custom song, which he presented to his wife as … Continue reading Roku’s Vision Of Personalization And The Future Of First-Party Data
By Jeff Beer July 14, 2022 OK, picture this: A group from the future travels back in time to save the souls of the human race from being imprisoned in a future blockchain hellscape. They need to get people out of this dimension to achieve Soulvation. No, it’s not the synopsis of a forthcoming James … Continue reading This narrative-driven party, hosted by the founder of Minecraft, could be the future of live events
A modern enterprise, particularly a large one, needs headless and coupled publishing capabilities. Tony Byrne on July 8, 2022 Old-timers (like me!) in web content & experience management (WCM) will remember an early entrant called RedDot. Founded in Germany during the mid-1990’s, the platform originally had the somewhat prosaic label of “InfoOffice CMS.” Yet the … Continue reading The future of headless web content management
Future Of CTV Ads: All About Yield, Relevance, Reach, NOT Real-Time Bidding by Dave Morgan , Featured Contributor, June 30, 2022 Connected TV advertising will not be written by real-time bidding machines. Nope, as much as folks try to retrofit programmatic platforms built for the world of digital banners, social and search to handle the … Continue reading Future Of CTV Ads: All About Yield, Relevance, Reach, NOT Real-Time Bidding
By Mark Sullivan and Grace Buono June 23, 2022 The rise of remote work has drastically changed the relationship between companies and their employees. What began two years ago as a sudden shift to a work-from-home model has changed collaboration, coordination, and communication permanently. As companies work to find the right balance between flexible work … Continue reading What the future of hybrid work will (and won’t) look like, according to 27 business leaders
Brands Worry About Economic Future, Merkle Study Finds by Laurie Sullivan @lauriesullivan, June 24, 2022 As the United States undergoes massive shifts, marketers are concerned about how changes will affect business, including inflation and macro-economic factors. Some 85% of the marketers who responded to Merkle’s survey conducted earlier this year are concerned about how inflation … Continue reading Brands Worry About Economic Future, Merkle Study Finds
By Next Big Idea Club June 04, 2022 Jane McGonigal is the director of Game Research & Development at the Institute for the Future in Palo Alto, California. She designs games that aim to improve real lives, and solve real problems. For instance, her game SuperBetter has helped more than one million players tackle … Continue reading This is how to see the future (and 5 ways to be ready for anything)
The Future Of Brand Experiences In The Metaverse by Jeff Snyder , June 10, 2022 The following was previously published in an earlier edition of Marketing Insider. Remember how social media forever changed marketing? The next iteration of the internet (called the metaverse) is next. In the metaverse, the virtual and physical collide, creating a … Continue reading The Future Of Brand Experiences In The Metaverse
Build Strong Financial Foundations to Guarantee No Future Debt Problems Due / 05 May 2022 I’m not going to mince words about this. When it comes to finances, a lot of people are struggling. According to a survey by NPR, the Robert Wood Johnson Foundation and the Harvard T.H. Chan School of Public Health, … Continue reading Build Strong Financial Foundations to Guarantee No Future Debt Problems
