Jeanne Hardy — February 21, 2020 StockSnap / Pixabay One of America’s biggest challenges over the next 20 years will be addressing the ever-growing skills gap in our workforce. Although millions of American workers are currently unemployed or underemployed, companies across varying industries are finding it difficult to fill open positions due to lack of … Continue reading Civic Minded: How Small Businesses Can Benefit From Partnerships With Community Colleges
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4 Lessons a Modern Blogger Can Learn from Julie in ‘Julie & Julia’
Carrie Duford — February 15, 2020 Julie & Julia Movie Overview Julie, a middle-aged, government employee, is exhausted with her life. She works long hours, has a dismal commute, and is disappointed in herself. But instead of coming home to Netflix and chill, as most of us would, she cooks. Cooking and Julia Childs is … Continue reading 4 Lessons a Modern Blogger Can Learn from Julie in ‘Julie & Julia’
What Business Lessons Can We Learn From Patrick Mahomes’ SuperBowl Performance?
Kyle Crocco — February 13, 2020 SuperBowl winning quarterback Patrick Mahomes exemplifies performance under pressure. Not only did he win on the biggest stage in the NFL, Mahomes overcame multiple physical injuries and competitive setbacks to get there. In the end, the record books will say Kansas City was the 31-20 victor over San Francisco … Continue reading What Business Lessons Can We Learn From Patrick Mahomes’ SuperBowl Performance?
Customers want more text-based customer support options from brands
Your customers want to text for live support. Are you ready? Amy Gesenhues on February 12, 2020 When asked about customer support preferences, 72% of consumers age 18 to 64 said having the ability to text with a live agent in real-time would improve their overall customer service experience. The question was part of … Continue reading Customers want more text-based customer support options from brands
How to Win More Business From Your Existing Clients
Esther Cohen — February 4, 2020 Want to win more business from your existing clients? This article shares some strategies to keep clients happy and get more business from them. In late 2015, Nestle was looking for a new agency partner for a number of its brands, including the iconic Nescafé. After months of searching, … Continue reading How to Win More Business From Your Existing Clients
Lessons from 2019’s holiday email sending (hint: mobile dominated)
Messages that are custom to a specific user’s wants and needs are the ones that resonate, especially when based on behavioral signals. Len Shneyder on February 3, 2020 We’re a month into 2020 so what better time than to look back at the holiday shopping seasons of 2019 to inform our strategy over the course … Continue reading Lessons from 2019’s holiday email sending (hint: mobile dominated)
What Can We Learn From the 2019 UK Performance Management Report?
Michael Kelly — February 2, 2020 Clear Review has recently published its “UK Performance Management Report” for 2019 and it provides interesting reading for anyone looking to stay up to date on current thinking around performance management. The research is a survey of HR leaders, managers and employees which explores attitudes to and adoption of … Continue reading What Can We Learn From the 2019 UK Performance Management Report?
3 Leadership Lessons Learned from Selling Software
Guy Yehiav — January 29, 2020 I’ve spent the last 25 years selling software — first for others, and then as the head of my own company. In that time I’ve learned many lessons that helped me develop my own skills, and then develop the skills of people who worked for me. Here are my … Continue reading 3 Leadership Lessons Learned from Selling Software
New Instagram Stories tool lets you quickly feature Story mentions from other users
The tool shows the total number of mentions, making it especially useful for brands managing a high volume of UGC. Taylor Peterson on January 23, 2020 Instagram Stories has a new tool in ‘Create’ mode, enabling users to view, stylize, and quickly feature @mentions from other accounts. Here’s how it looks: Initially spotted by social … Continue reading New Instagram Stories tool lets you quickly feature Story mentions from other users
Protect Your Business From Physical Data Theft [Infographic]
Brian Wallace — January 20, 2020 From 2015 to 2018, merchants who switched to chip readers saw a 76% drop in counterfeit payments. There was also a 49% nationwide drop in counterfeit payments during these years. However, credit and debit card fraud still resulted in losses of nearly 28 billion in 2018. Additionally, your data … Continue reading Protect Your Business From Physical Data Theft [Infographic]