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‘You will not be allowed to fail twice’: Leaked video from Better.com meeting underscores botched layoffs

By Clint Rainey   April 07, 2022 Leaked video from a second meeting that Better.com held minutes after the now-infamous Zoom call in December, when it terminated 900 employees, provides stunning new insight into the level of mismanagement that went into perhaps the most bungled corporate downsizing in recent memory. Before the holidays, footage of … Continue reading ‘You will not be allowed to fail twice’: Leaked video from Better.com meeting underscores botched layoffs

5 CMO tips to transform marketing operations from killer to dream fulfiller

Insights gleaned from time working on both the creative and operational sides of marketing. Spence Darrington on March 31, 2022 You just applied a dose of shampoo to your hair. You finished your best singing-in-the-shower rendition of Ed Sheeran’s “Shivers” when BAM! That once-in-a-lifetime genius marketing idea hits that will enrapture customers and slay your … Continue reading 5 CMO tips to transform marketing operations from killer to dream fulfiller

Thanks to #FreeBritney, another female entertainer is freed from conservatorship

By Moises Mendez II   March 22, 2022 About four months after Britney Spears was freed from her conservatorship, former actress Amanda Bynes is now free. On Tuesday morning, a California judge ruled to end Bynes’ nearly nine-year conservatorship, after she filed to be released a month ago. A judge tentatively ruled to terminate it … Continue reading Thanks to #FreeBritney, another female entertainer is freed from conservatorship

InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti

InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti by Laurie Sullivan  @lauriesullivan, (March 29, 2022) InMobi unveiled an interactive video offering to help consumers discover products, and assist brands that want to monetize the media on their website. Launched Tuesday at Shoptalk, InMobi Commerce supports retailers and ecommerce companies through the launch of … Continue reading InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti

Pinterest offers more funding to creators from marginalized communities

Fund will provide grants, ad credits, equipment and connection with corporate sponsors. Constantine von Hoffman on March 28, 2022 Pinterest today announced $ 1.2 million in additional funding for its Creator Fund, specifically targeting people from traditionally underrepresented groups. The funds – which are a combination of cash grants, ad credits and equipment – will … Continue reading Pinterest offers more funding to creators from marginalized communities

Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites

Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites by Laurie Sullivan  @lauriesullivan, March 18, 2022 Advertisers have a responsibility to fund the free internet, but they also have a responsibility to their customers and their firms to ensure that the sites they support are free of misinformation and … Continue reading Basis Technologies Partners With NOBL Media To Stop Ads From Running On Russian Propaganda Sites