Jess DelBalzo November 26, 2014 Google considers thousands of factors when deciding where to rank a website for various search terms. Even the best SEOs don’t know every single ranking factor, and to make things even more interesting, Google is constantly changing and reevaluating in order to improve its algorithm. In order to … Continue reading On-Site Search Engine Optimization: The First Steps In Optimizing A Site
By Rachel Chapdelaine, Published November 14, 2014 5 Tips For Designing Holiday Emails That Convert The holidays are just around the corner, and every marketer knows what that means. It’s officially email marketing season. Consumer spending on Black Friday alone exceeds 10 million dollars, and nearly half of consumers say holiday deals and savings drive their … Continue reading Planning To Send Holiday Emails? Read These Tips First!
It can take years to build up a reputation, yet it can take seconds to lose it. But, half of the struggle to gain any credibility at all starts from the very first meeting. First impressions are one of the most important aspects of growing a business. If the customer or client buys into you, … Continue reading Getting It Right – Your Business’ First Impressions
“Buyers make most decisions by relying on their two-second first impressions based on stored memories, images and feelings.” -Malcolm Gladwell, Blink: The Power of Thinking Without Thinking Most of us know intuitively, that first impressions are important. We don’t like to think that we judge a book by its cover or a person by what … Continue reading The Power Of First Impressions And Branding
