Tag Archives: first

How to Decide if You Should Hire Your First Employee

Sean OgleOctober 2, 2015 Have you ever felt like something you’re working on has a ton of potential, but hasn’t been fully reaching it? That’s how I feel about Location 180. Over the last 6 years we’ve built an incredible community here, but the potential for more is so much greater. I’ve been fully engrained … Continue reading How to Decide if You Should Hire Your First Employee →

Minimize Potential Website Launch Risks by Testing New Features and Pages First

Website Development Guidelines

Lisa FrankSeptember 29, 2015 Imagine this scenario: You help run the website for a successful e-commerce company. You listened to your customers and redesigned a key feature on your site. Based on their feedback, you thought that streamlining the search process would lead to increased conversions. But you were wrong and conversions were flat. What … Continue reading Minimize Potential Website Launch Risks by Testing New Features and Pages First →

4 Reasons to Staff First, Hire Later

Effective Hiring

AJ BrusteinSeptember 25, 2015 Running a business is no easy feat, especially in today’s business climate. One of the big questions every owner, CEO, business manager or HR professional needs to address is talent acquisition as your business grows. When we think of talent acquisition we often think about permanent hires – part- or full-time. … Continue reading 4 Reasons to Staff First, Hire Later →

Why Your First Email is Vital in an Email Marketing Campaign

Email Marketing

Adam BaetuSeptember 14, 2015 Email marketing is all about timing. Marketers need to be able to judge when the time is right to launch different parts of their campaign, from first contact with new recipients to follow-up emails when the recipient is just about ready to purchase.However, of all the different emails you’ll send to … Continue reading Why Your First Email is Vital in an Email Marketing Campaign →

Do The Painful Things First

Productivity

James ClearSeptember 14, 2015 Before I became an entrepreneur, I went to business school. While studying for my MBA, there was one lesson that I learned which has proved to be useful over and over again in my life. I was sitting in a marketing class and we were discussing ways to design a wonderful … Continue reading Do The Painful Things First →

5 Lessons I Learned from Building My First Website

Website Development Guidelines

Emilia TotzevaSeptember 11, 2015 I do not have a web development background. I studied marketing in college, and all of my past jobs and internships revolved around marketing. So, in an attempt to branch out and develop some new skills, I volunteered to work on a website redesign for a client. It wasn’t easy. It … Continue reading 5 Lessons I Learned from Building My First Website →

Brands & Bloggers = Love at First e-Sight

Branding

Apeksha HariharJuly 16, 2015 Cupid struck when brands and bloggers decided to mingle in early 2012. While the meet cute was just the right thing to drive meaningful conversations online – executing extraordinary work within this form of marketing can be highly stimulating. Blogger outreach programs have by far been my favorite style of social … Continue reading Brands & Bloggers = Love at First e-Sight →

From Storyboard To Export: How To Create Your First Product Video

Product Management

Brad JeffersonJuly 11, 2015 Product videos may be the difference between disengaged customers and more ecommerce conversions. But, when it comes to implementing your own video strategy, where do you begin? Before you press record, check out these three steps to make your first product video a success. Step 1: Planning First things first, you’ll … Continue reading From Storyboard To Export: How To Create Your First Product Video →

22 Fatal Mistakes Small Businesses Make When First Starting Out Online

Small Business

Kathryn GrahamJuly 10, 2015 There are an overwhelming number of factors to consider when setting up a small business; from annual strategies to daily communications; it can be difficult to know where to start. As there is so much to consider, it is more important than that you decide which tasks should be prioritised and … Continue reading 22 Fatal Mistakes Small Businesses Make When First Starting Out Online →