Tag Archives: finds

95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds

Return On Investment - ROI

95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds by Laurie Sullivan , Staff Writer, August 29, 2025 Generating higher returns on investments from generative artificial intelligence (GAI) may be a little more difficult to achieve than some executives initially thought, although many companies are throwing millions and sometimes billions of dollars … Continue reading 95% Of Companies Get Zero ROI From GAI Initiatives, MIT Study Finds →

AI is making a major impact of email marketing teams, report finds

Email Marketing Strategy

AI is helping email marketers move faster, but many of the old, familiar challenges remain. Mike Pastore on June 4, 2025       More than one-quarter (29%) of marketers believe advanced AI-driven content generation and analytics will drive the most significant changes in email marketing in 2025, while 70% predict up to half of their email … Continue reading AI is making a major impact of email marketing teams, report finds →

Female entrepreneurs can fundraise 20% faster than men on crowdfunding platforms, research finds

Entrepreneurship

July 10, 2024 Female entrepreneurs can fundraise 20% faster than men on crowdfunding platforms, research finds The gender pay gap is reversed in this one situation, a new study suggests. BY Chris Stokel-Walker Crowdfunding campaigns fronted by women reach their fundraising targets 20% faster than those promoted by men and couples, according to a new study. … Continue reading Female entrepreneurs can fundraise 20% faster than men on crowdfunding platforms, research finds →

LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year

LinkedIn Tools

LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year by Laurie Sullivan , Staff Writer @lauriesullivan, June 19, 2024 CMOs in the B2B marketing space strongly believe that what they do today will change in the near future, as confirmed by a LinkedIn study released this week at Cannes Festival of … Continue reading LinkedIn Study Finds 67% Of CMOs Expect To Go Through A Reorg This Year →

Common image search results are overwhelmingly white, a new study finds

Images Tools

May 28, 2024 Common image search results are overwhelmingly white, a new study finds Searches for common terms also yield younger-than-average ages in the image results. BY Chris Stokel-Walker Search engines are undergoing significant changes of late, with many users particularly worried that generative AI could introduce new biases into the results page. But a new … Continue reading Common image search results are overwhelmingly white, a new study finds →

Google SGE a top threat to brand and product search terms, study finds

Google Under Fire

Among the findings: 91.4% of all search queries triggered SGE; Quora was a big winner; and paid search ads appeared 50% of the time. Danny Goodwin on March 25, 2024 There will be “some erosion of current traffic levels” from brand-related terms as a result of Google’s Search Generative Experience, according to a new Authoritas … Continue reading Google SGE a top threat to brand and product search terms, study finds →

Agency Finds Review Abuse, LSA Reviewjacking On Google

Agency Business

Agency Finds Review Abuse, LSA Reviewjacking On Google by Laurie Sullivan , Staff Writer @lauriesullivan, December 7, 2023 Review stars disappeared overnight from search results for many businesses in 2019, but rich-snippet stars for locations that were part of large multi-location chain quickly reappeared. Some SEOs found workarounds for smaller businesses, like using product review schema, to get … Continue reading Agency Finds Review Abuse, LSA Reviewjacking On Google →

SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds

Space Regulations

SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds A Reuters investigation found hundreds of previously unreported injuries. Cheyenne MacDonald   Sun, Nov 12, 2023 Veronica Cardenas / reuters A Reuters investigation into unsafe working conditions at SpaceX has uncovered more than 600 injuries going back to 2014 that have … Continue reading SpaceX workers face above-average injury rates as Musk prioritizes Mars over safety, report finds →

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