Is the market for martech saturated? Maybe, but there’s plenty of room to grow. Mike Pastore on July 19, 2024 Business is a little sluggish for a number of martech vendors. They will tell you so themselves (just keep reading). Put the blame on interest rates. Put the blame on the well of VC … Continue reading Where are martech vendors finding their revenue? Let’s take a look
July 17, 2024 What is coffee badging? How some hybrid employees are finding a new way to quiet quit Some companies with in-office mandates are beginning to implement minimum-hour requirements following a trend of employees staying for the least amount of time they can get away with. BY Lydia Gerike As some companies are adding more … Continue reading What is coffee badging? How some hybrid employees are finding a new way to quiet quit
I’m finding the joy in writing again with a little help from the Supernote Nomad Handwriting, I just can’t quit you. cheyenne macdonald Thu, Jul 4, 2024 Photo by Cheyenne MacDonald/Engadget I’ve recently accepted the fact that I am, and always will be, a pen-and-paper kind of gal. When it comes to writing, … Continue reading I’m finding the joy in writing again with a little help from the Supernote Nomad
Boost your marketing ROI by identifying sweet spots that resonate with subscribers and tipping points that cause opt-outs and lost revenue. Kath Pay on June 6, 2024 We email marketers often look for the sweet spots in our email programs — the points in an email cycle when subscribers are most likely to do … Continue reading Optimizing your email program: Finding sweet spots and tipping points
By Lydia Dishman January 07, 2024 It’s only been a few days since the new year began and many people are feeling that special sort of deflated that comes after the festive holiday season and the zeal to stick with resolutions. For those of us in the Northern Hemisphere, it’s also not helping that … Continue reading A practical guide to finding motivation and new meaning in your work
By Zachary Petit Some conference room tables boast bowls of candy or a gaggle of diminutive bottles of water. Others, painfully benign centerpieces, like a vase filled with colored glass beads. But when the Chronicle Books publishing team visited Lego’s headquarters in Billund, Denmark, they were delighted to discover Lego bricks at every gathering … Continue reading Lego employees share 10 secrets for finding boundless creativity
Here’s how collaborating with the right integration partners can benefit your organization beyond increased sales figures. Shama Hyder on July 20, 2023 When discussing partnerships in marketing, co-branded products, referral partnerships or partnerships between agencies and clients come to mind. But as we move further into the digital-first marketing landscape, the types of partnerships marketers … Continue reading The value of integration partnerships: Why finding the right partner matters
Hybrid Workforce: Finding Balance Between Office and Remote Productivity Micheal Chukwube / 10 Apr 2023 As the tides of change continue to shape the modern work landscape, the hybrid workforce model has emerged as an increasingly popular and compelling option for companies worldwide. By offering unparalleled flexibility and cost savings, it’s no wonder that … Continue reading Hybrid Workforce: Finding Balance Between Office and Remote Productivity
To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value by Ali Amarsy , Op-Ed Contributor, August 29, 2022 Value. This is the hot topic of the season — at conference main stages, in one-on-one conversations and even across phone screens. The news of the Federal Reserve’s actions to combat inflation reminded us of … Continue reading To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value
By Adam Wray April 27, 2022 In February 2022, President Biden announced in a State of the Union address his ambitious new proposal that would throw the weight of the federal government behind efforts to expand hiring and recruiting efforts beyond people with college degrees. The idea of hiring workers “based on … Continue reading Still struggling with finding talent? Try casting a wider net
