By Zachary Petit Some conference room tables boast bowls of candy or a gaggle of diminutive bottles of water. Others, painfully benign centerpieces, like a vase filled with colored glass beads. But when the Chronicle Books publishing team visited Lego’s headquarters in Billund, Denmark, they were delighted to discover Lego bricks at every gathering … Continue reading Lego employees share 10 secrets for finding boundless creativity
Here’s how collaborating with the right integration partners can benefit your organization beyond increased sales figures. Shama Hyder on July 20, 2023 When discussing partnerships in marketing, co-branded products, referral partnerships or partnerships between agencies and clients come to mind. But as we move further into the digital-first marketing landscape, the types of partnerships marketers … Continue reading The value of integration partnerships: Why finding the right partner matters
Hybrid Workforce: Finding Balance Between Office and Remote Productivity Micheal Chukwube / 10 Apr 2023 As the tides of change continue to shape the modern work landscape, the hybrid workforce model has emerged as an increasingly popular and compelling option for companies worldwide. By offering unparalleled flexibility and cost savings, it’s no wonder that … Continue reading Hybrid Workforce: Finding Balance Between Office and Remote Productivity
To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value by Ali Amarsy , Op-Ed Contributor, August 29, 2022 Value. This is the hot topic of the season — at conference main stages, in one-on-one conversations and even across phone screens. The news of the Federal Reserve’s actions to combat inflation reminded us of … Continue reading To Finish 2022 Strong Means Finding, Creating And Keeping Consumer Value
By Adam Wray April 27, 2022 In February 2022, President Biden announced in a State of the Union address his ambitious new proposal that would throw the weight of the federal government behind efforts to expand hiring and recruiting efforts beyond people with college degrees. The idea of hiring workers “based on … Continue reading Still struggling with finding talent? Try casting a wider net
Recruiting Developers: Why Finding the Right People Is So Important Allison Dretzin / 12 Apr 2022 One of the finest investments your company will ever make is taking the time to make the appropriate recruits and carefully considering your recruitment approach.Recruiting a developer may take a long time and cost a lot of money, … Continue reading Recruiting Developers: Why Finding the Right People Is So Important
Kristen Herhold January 3, 2022 Getting your business dreams off the ground can be daunting, especially when it comes to raising that first critical funding. But if you take advantage of some time-tested strategies (and avoid a few common pitfalls_ it can definitely be done. Read on for some invaluable tips on how to get … Continue reading 8 Tips for Finding Investors for Your Company
What happens when other departments piggyback on the marketing tech stack and marketing decides to make a change? Steve Petersen on December 1, 2021 Believe it or not, but sometimes marketing technology management requires a practitioner to serve another department. There are probably plenty of reasons why this may occur. One main reason is when … Continue reading Finding tech solutions for departments outside marketing
Neil Wood-Mitchell September 7, 2021 Certain inflections and distinct vocal traits can make a person’s voice recognisable in an instant. Large corporations have often employed celebrities to voiceover their products or services in order to capture the viewer’s attention and thus maximising the reach of their marketing campaign; Hugh Dennis’ promotion of the latest washing … Continue reading Finding the Right Voiceover For Your Video
Jeremy Durant July 23, 2021 When a B2B company is devising an SEO strategy, target keywords must be the foundation. Yes, there are many components to a holistic SEO strategy like page speed, technical SEO, inbound links, and more, but if you are not targeting the right keywords, all other B2B efforts will be done … Continue reading SEO and Buying Intent: Finding Keywords That Convert
