AT&T sues T-Mobile over ‘dishonest and completely false’ senior discount ad campaign The carrier is seeking an injunction and damages. I. Bonifacic @igorbonifacic T-Mobile AT&T is suing T-Mobile. On Tuesday, the carrier filed a complaint in Texas’s Eastern District Court, accusing its rival of false advertising. T-Mobile’s recently launched “Verizon and AT&T Ban Senior … Continue reading AT&T sues T-Mobile over ‘dishonest and completely false’ senior discount ad campaign
HomeAdvisor Made False, Misleading Claims About Quality Of Leads Sold To SMBs, FTC Says by Laurie Sullivan , Staff Writer @lauriesullivan, March 15, 2022 The Federal Trade Commission (FTC) filed a complaint against HomeAdvisor, saying that since 2014, the company overcharged small and medium- sized businesses, and misrepresented the likelihood leads at much higher rates than HomeAdvisor’s … Continue reading HomeAdvisor Made False, Misleading Claims About Quality Of Leads Sold To SMBs, FTC Says
Peter Navarro December 30, 2021 For a long time, the idea that the prototype of the manager / CEO was a remote position, someone who “did not get his hands dirty” was installed in the collective consciousness. They even wondered if the job included getting involved in the production or development line. The option was … Continue reading The False Dilemma of Former CEOs
David DeCorte June 30, 2020 Criminal fraud is nothing new in the eCommerce space. The problem has been growing year-by-year for two decades, leading to a gradual increase in merchant costs. Data published by Aite Group suggests direct fraud losses will cost online merchants $ 6.7 billion in 2021. That doesn’t even account for the … Continue reading eCommerce Merchants Could Save Hundreds of Billions Each Year by Eliminating False Positives
Piyush Rahate — March 16, 2019 — March 16, 2019 There has been so much written about Velocity and its impact on teams yet it is one metric that eludes everyone and keeps cropping up whenever there is discussion around productivity. Is it really a metric of productivity? Let’s explore. What is productivity? As defined … Continue reading Velocity, the False Metric of Productivity
Derek Gleason — November 22, 2018 — November 22, 2018 qimono / Pixabay You regularly run A/B tests on the design of a pop-up. You have a process, implement it correctly, find statistically significant winners, and roll out winning versions sitewide. Your tests answer every question except one: Is the winning version still better than … Continue reading Hold-Out Groups: Gold Standard for Testing—or False Idol?
Morgan Blehm — November 15, 2018 — November 15, 2018 Isn’t it strange that, at the age of 18, we are expected to know what we want to do for the rest of our lives? It hits like a ton of bricks, slowly falling right on your shoulders, weighing you down and hoping you fail. … Continue reading False Start: Dump the Job and Find a Career
Sandra Wrobel-Konior — October 19, 2018 Follow @sandricz — October 19, 2018 False positives are getting to be a bigger problem than actual fraud, as they can seriously harm online business’s bottom line. It’s a complex issue that touches many online merchants. What exactly are false positives and how can merchants minimize them? According to … Continue reading False Positives — A Touchy Problem For Businesses
Randy Milanovic — May 13, 2017 Follow @kayak360— May 13, 2017 One of the interesting things I’ve learned studying behaviour and unconscious bias in marketing is that most people tend to think of themselves as being average when it suits them, but extraordinary when it helps their self-esteem. And, because all of this happens on … Continue reading Why Does Consensus Often Lead to False Positives?
David Poole — November 25, 2016 Follow @mypinpad— November 25, 2016 Black Friday has gone from being a US-based novelty to one of the single biggest shopping events in the UK calendar. During this critical period, retailers will be optimising their online stores, making sure that they are secure and that they will be able … Continue reading 13 Times More Costly Than Fraud: Why False Declines Are the Real Threat to Black Friday Profits
