by Jaja Maranan February 23, 2016 Follow @SoutherlyCommsFebruary 23, 2016 Last week, Facebook announced that it would make its Instant Articles feature available to all publishers in April 2016. So, if you’re a publisher, what does it mean for you? How many times have you been browsing on the Facebook app, seen a link to … Continue reading Facebook Instant Articles: What Is It and What Does It Mean for Content Marketers?
Tag Archives: Facebook
How to Add Facebook Authorship to Your WordPress Site
by Jacob Curtis February 23, 2016 Follow @jacobkcurtisFebruary 23, 2016 So what exactly is Facebook authorship? Basically it’s a new meta tag writers and publishers can use to show the author profile or publishing page for content posted on Facebook. You can recognize this Facebook authorship markup on content found in your News Feed as … Continue reading How to Add Facebook Authorship to Your WordPress Site
Social Media Tools: What Are Facebook Lead Ads?
by Steve Hamm February 23, 2016 Follow @maasprosrduFebruary 23, 2016 It has been over a decade since Facebook burst on the scene. Over the years, it has gone through countless changes. One of the most exciting changes were the additional tools now available to help businesses better use the site. For example, Facebook created tools … Continue reading Social Media Tools: What Are Facebook Lead Ads?
Improve Your Organic Page Reach With Facebook Audience Optimization
by Susan Gilbert February 22, 2016 Follow @SusanGilbertFebruary 22, 2016 Use Facebook Audience Optimization to Better Target Your Page Audience Attracting people who are most likely interested in your posts has been a challenge over the last few years for Facebook Page owners. But a new feature aims to help solve that problem, along with … Continue reading Improve Your Organic Page Reach With Facebook Audience Optimization
The 12 Worst Facebook Marketing Tips
by Dennis Yu February 19, 2016 Follow @dennisyuFebruary 19, 2016 Let me know how many of these ring true for you. 1. It’s not possible to measure Facebook ROI If you have a conversion pixel, lead capture form, or any other form of sales tracking, then you can hold your Facebook marketing, organic or paid, … Continue reading The 12 Worst Facebook Marketing Tips
Quick and Easy Facebook Post Ideas
by ReachCast February 19, 2016February 19, 2016 Many businesses are under the impression that they can only post to their Facebook page about things specific to their business, but that’s not the case! Facebook is all about being social and engaging with your audience and provides the valuable option of creating and growing relationships with … Continue reading Quick and Easy Facebook Post Ideas
3 Strategies for Scaling Your Facebook Ad Campaign
by Scott Fenstermaker February 19, 2016February 19, 2016 Hey Big Spender One of the great strengths of advertising on Facebook is its wide array of audience targeting options. If you can’t convert leads cost-effectively through interest and behavioral targeting, you can create many kinds of custom and lookalike audiences and try that. For example, if … Continue reading 3 Strategies for Scaling Your Facebook Ad Campaign
The Best Character Count Guide to Blogs, Facebook Posts, and More [Infographic]
by Eric Seal February 16, 2016February 16, 2016 Wouldn’t it be great if everyone read your blogs, Facebook posts, and tweets? Or better yet—liked them and shared them, too? There’s a way to make your readers more likely to click. All you have to do is know how long to write your blogs and social … Continue reading The Best Character Count Guide to Blogs, Facebook Posts, and More [Infographic]
3 Facebook Advertising Trends You Need to Know About
by Maria Breaux February 11, 2016February 11, 2016 The year is 2016, and Facebook will soon be 12 years old. As Facebook hits puberty, it’s no longer just an influencer platform – now, it delivers actual (and many) conversions to social advertisers. We took a look at Facebook’s growth and development over the last year, … Continue reading 3 Facebook Advertising Trends You Need to Know About
How To Increase Facebook Post Click-Throughs To Your Website
by Sahail Ashraf February 8, 2016 Follow @TalcontentFebruary 8, 2016 It’s not always all about the likes. Being a brand and having a Facebook page means many things, and at first most brands think only about getting those likes. “Likes” seem to make sense, in a way. The more people that like your stuff, the … Continue reading How To Increase Facebook Post Click-Throughs To Your Website
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