Tag Archives: Facebook

A Friendly Giant: How Facebook is Using Instant Articles to Woo Publishers

Mike WhitneyJuly 23, 2015 Facebook, always known to be a giant, is appearing increasingly friendly as of late. To publishers (and advertisers), that is. Whether the discussion is about social media, media in general, new avenues for publishing content, or anything else vaguely media-related – Facebook is likely to come up at some point. With … Continue reading A Friendly Giant: How Facebook is Using Instant Articles to Woo Publishers →

Small Businesses, Here Are 7 Steps To Increase Facebook Ad ROI

Priya Florence ShahJuly 18, 2015 Are you a small business just beginning to explore the world of Facebook marketing? If you have been having trouble trying to get a decent Return-On-Investment (ROI) on Facebook, you’re not the only one. New research states that 59% of small businesses struggle to prove Facebook ROI. This is not … Continue reading Small Businesses, Here Are 7 Steps To Increase Facebook Ad ROI →