Tag Archives: Facebook

How to Create Facebook Ads that Drive Traffic to Your Site

Justin Wong May 14, 2021 In 2021, relying on organic traffic is no longer an option. The on-going Google and Facebook updates make it difficult for your website to be discovered without the help of paid advertising. But don’t fret, this guide will help you create the best Facebook ads to solve that issue and … Continue reading How to Create Facebook Ads that Drive Traffic to Your Site →

7 Budget-Wasting Facebook Ad Mistakes (+ How to Avoid Them)

Facebook Advertisement

Michelle Morgan May 11, 2021 The Facebook Ads platform has been around for nearly a decade now and over that time, it’s gone through a number of iterations. Best practices come and go, new features are constantly being added, and it’s easier than ever to make a simple mistake that could cause your ad campaigns … Continue reading 7 Budget-Wasting Facebook Ad Mistakes (+ How to Avoid Them) →

Craft the Perfect Post: Facebook and Instagram Content Strategies

Content Strategy

Angela Hausman, PhD May 7, 2021 Readers of this blog should recognize the impact of content marketing on the success and growth of your businesses through a combination of improved awareness and motivating conversion. Today, I’d like to focus on crafting the perfect post. Since platforms vary greatly, there’s no single “best” way to craft … Continue reading Craft the Perfect Post: Facebook and Instagram Content Strategies →

Ad revenue up for Facebook & Twitter, Amazon buyers’ remorse: Monday’s daily brief

Advertisement Industry

Plus, the hazards of credit card targeting Kim Davis on May 3, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox … Continue reading Ad revenue up for Facebook & Twitter, Amazon buyers’ remorse: Monday’s daily brief →

How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads

Facebook Advertisement

Akvile DeFazio April 26, 2021 Facebook provides advertisers with a wide variety of advertising products. However, few are as efficient at driving sales as dynamic ads, especially if you work in ecommerce. While dynamic ads tend to be more time-consuming to set up as they come with more requirements than a basic Facebook ad, don’t … Continue reading How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads →

How to Optimize Your Facebook Business Page

Facebook Business

Jennifer Lyons April 26, 2021 With nearly 3 billion active users, Facebook’s reach is undeniable. As a business owner, you can use Facebook as a part of an effective social media marketing strategy — but did you know that you can set up your own Facebook Business Page? If you aren’t already utilizing this powerful … Continue reading How to Optimize Your Facebook Business Page →

5 Facebook Ads Strategies for eCommerce Brands

Facebook Advertisement

Mike Johnson April 7, 2021 Five Facebook Ads strategies for eCommerce brands that turn page visits into product purchases and customers into repeat buyers. Facebook Ads has put a lot of resources into building a platform for eCommerce brands and online retailers in recent years. While the network has always had a strong reputation for … Continue reading 5 Facebook Ads Strategies for eCommerce Brands →

6 Mistakes You’re Making in Facebook Ads

Facebook Advertisement

JC Hite April 6, 2021 If your agency offers Facebook Ads, you can leverage Facebook’s wide audience and excellent features to bring your clients more qualified leads. However, you may be misusing Facebook Ads — or not taking advantage of all it can do. Let’s explore some mistakes marketers make when advertising on Facebook Ads, … Continue reading 6 Mistakes You’re Making in Facebook Ads →

Sell More with Facebook Ads for Ecommerce

Facebook Advertisement

Dwight Hill March 23, 2021 Social media networks are still an essential channel for ecommerce businesses, especially if you’re looking to bring in new customers. While there are a lot of options nowadays in terms of social channels and where to target your marketing efforts, Facebook is still the largest platform around if you want … Continue reading Sell More with Facebook Ads for Ecommerce →

6 Ways to Customize Your Facebook Dynamic Product Ads for Maximum Performance

Facebook

Michelle Morgan March 14, 2021 Catalog campaigns are a great way to leverage a product feed to create ads on Facebook and Instagram. Once your integration is finished, it’s pretty easy to get campaigns up and running and start making sales. While the default settings for Catalog campaigns can perform really well, there are lots … Continue reading 6 Ways to Customize Your Facebook Dynamic Product Ads for Maximum Performance →