By Kathleen Davis November 12, 2023 I often joke that the best kind of meeting is a canceled meeting. Of course, I only partly mean that. I feel energized by productive brainstorm meetings, and I believe regular check-ins with my direct reports are essential. But like the 92% of employees who consider meetings costly … Continue reading How to fix everything that’s wrong with your meetings
By Julia Herbst October 29, 2023 We’ve all been there: You see a job description that seems perfect. You’ve got the right experience, it’s at a company you admire, and even the pay range seems decent. You should apply! But, inevitably, that means submitting a customized cover letter. Or at least revising the last … Continue reading Everything you need to know to write a cover letter that leads to an interview
Just because it can be fun seeing what AI will do with a prompt, it’s not necessarily helping with your marketing. Stop and think. Steve Petersen on August 28, 2023 Artificial Intelligence is a wondrous thing. While it’s been around for a long while, it recently has really started to enter our lives in obvious … Continue reading Should AI attempt absolutely everything?
Karishma Patel | July 26th, 2023 Everything You Need to Know: SEM and Paid Ads Much like SEO, paid advertising has evolved significantly since it became available to businesses. From spray and pray, which relies on volume over strategy, to a far more targeted approach, Search Engine Marketing (SEM) strategies have evolved over the … Continue reading Everything You Need to Know: SEM and Paid Ads
From cold calling to cutting-edge B2B marketing, Kristin Carey has done it all. The key is strong friendships and profiting from your mistakes. Constantine von Hoffman on July 19, 2023 As part of our Salary and Career Survey, we interviewed people about their experiences in marketing. Today we’re talking to Kristin Carey who, like so … Continue reading Salary and Career: Kristin Carey on the benefits of doing some of everything
By René Lacerte June 30, 2023 Jennifer Cullenbine knows a lot about trust. Jennifer is the CEO and founder of Family Giving Tree, a small non-profit business in Silicon Valley and one of our BILL customers. They make it possible for people to gift targeted donations that make wishes come true. For example, if … Continue reading For small businesses, trust is everything
Everything You Need to Know | GA4 Edition Brad Camus | June 22nd, 2023 You don’t just want data; you want actionable insights. And like most businesses, you’ve most likely been relying on Google’s Universal Analytics (UA) for years to gather them. UA is a powerful tool for measuring, analyzing, and optimizing your business’s online … Continue reading Everything You Need to Know | GA4 Edition
Brad Camus | June 22nd, 2023 You don’t just want data; you want actionable insights. And like most businesses, you’ve most likely been relying on Google’s Universal Analytics (UA) for years to gather them. UA is a powerful tool for measuring, analyzing, and optimizing your business’s online presence. The data it provides allows you to … Continue reading Everything You Need to Know | GA4 Edition
By Michael Grothaus May 30, 2023 As of the time of this writing, many major stocks are up on (June 09, 2023)’s news that a deal to lift the United States debt ceiling has been reached between the Biden administration and House Speaker Kevin McCarthy. The 99-page piece of legislation is officially called the … Continue reading What’s in the debt ceiling deal? Everything to know, from student loans to IRS funding
By Connie Lin February 27, 2023 As cryptocurrencies have dog-paddled back to life after the industry hurricanes of last year, one token has been leading the pack: the Shiba Inu (SHIB) coin, which has been pumping on Twitter and Discord for weeks now. Its price has jumped nearly 60% since the start of 2023, outpacing … Continue reading What is Shibarium? Here’s everything to know about Shiba Inu’s shiny new toy
