And how will the metaverse impact these strategies? Chris Wood on January 6, 2022 Blockchain technology and NFTs aren’t going anywhere, and some big brands have already dipped their toes in and demonstrated that they can generate real engagement. Marketers are always in search of new strategies and technologies to gain a competitive advantage, so … Continue reading How marketers will use blockchain technology and NFTs in 2022 for identity, branding and engagement
Tag Archives: Engagement
3 ways marketers can increase email engagement
Marketers can improve email engagement by implementing live, interactive elements. Corey Patterson on December 16, 2021 Email engagement can be a major problem for brands in an oversaturated digital world. So, it’s no surprise that less than 60% of marketers believe their campaigns are successful, according to Smart Insights. But the main issue doesn’t appear … Continue reading 3 ways marketers can increase email engagement
Employment Engagement Questions to Ask Your Employees
Rick Goodman December 15, 2021 People often ask me what employment engagement questions I ask my employees. Before creating any survey or questionnaire it is important to understand that honest, two-way communication is critical for any effective employment engagement strategies. Simply put, you’re not going to engage your team members if you’re siloed, distant, or … Continue reading Employment Engagement Questions to Ask Your Employees
9 Tips That Work for Increasing Facebook Engagement in 2021 [Infographic]
Elena Cucu December 9, 2021 With more and more brands joining the social media scene, the competition for gaining the user’s attention also becomes fiercer than ever. And reaching a satisfying engagement level turns into a bigger and bigger challenge. Maybe especially in Facebook’s case, since it is a platform majorly populated by ads as … Continue reading 9 Tips That Work for Increasing Facebook Engagement in 2021 [Infographic]
Why empathy is the key to successful customer engagement
How brands can win over customers with empathy. Corey Patterson on December 3, 2021 at 1:23 pm “When it comes to empathy and marketing, I’m not talking about campaigns that pull on the consumer’s heartstrings or a video that makes us feel something,” said Tara Dezao, Product Marketing Director at Pegasystems Inc., in her presentation … Continue reading Why empathy is the key to successful customer engagement
4 ways to drive customer engagement through personalization
Personalized experiences can determine the success of customer engagement strategies. Corey Patterson on November 30, 2021 Most marketing professionals know personalization is a key ingredient to successful customer engagement. But it’s not always clear how to put together a winning strategy. “One path is traditional broadcast thinking,” said Ehren Maedge, GM of North America at … Continue reading 4 ways to drive customer engagement through personalization
How Many Instagram Hashtags Are Best For Engagement?
Pam Hughes November 27, 2021 How many hashtags should you use on Instagram to maximize engagement? Previous studies have shown less is more. However, Instagram says you should add 3 to 5 relevant hashtags to reach your target audience. What to do? As with everything social media, much depends on your focus and audience. The … Continue reading How Many Instagram Hashtags Are Best For Engagement?
Why Employee Engagement Is Important in Our New World
Rick Goodman November 18, 2021 Employee engagement is important in our new world if you want to survive and thrive in the age of “The Great Resignation” Here is the fact… Employee Engagement Starts with Your Leadership! Employee engagement doesn’t start with your employees. It starts with you, the leader. With the example you set, … Continue reading Why Employee Engagement Is Important in Our New World
3 Effective Ways to Use Gamification to Boost Engagement
Jared Atchison October 6, 2021 Are you wondering why your website visitors don’t seem to convert into subscribers and paying customers? Well, you may need to find more exciting ways to interact with your audience, and that’s where gamification comes into the picture. For instance, a Demand Gen report revealed that 93% of marketers love … Continue reading 3 Effective Ways to Use Gamification to Boost Engagement
10 Proven Ways to Boost Facebook Engagement
Emily Standley September 22, 2021 It’s no secret that Facebook is the largest social media platform in the world. So much so it could be an independent country! But what isn’t so clear is how to actually use Facebook to increase your engagement. Today we are going to give you the top 10 Facebook algorithm … Continue reading 10 Proven Ways to Boost Facebook Engagement
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