Akvile DeFazio — March 10, 2020 Are you interested in gaining audience intel, understanding their pain points, gauging their interest in preferences, and driving more engagement through your Instagram Ads campaigns? As a business or ad account manager, of course you are! You can now accomplish all of these goals by adding an interactive polling … Continue reading How to Use Instagram Story Ads Polls to Gather Intel and Drive Engagement
Changing your approach to emotional marketing can help you create a stronger connection with your audience. Jade Bunke on March 5, 2020 As a marketing professional, you often think about creating an emotional connection with your audience. And for good reason. Emotion can direct attention, deepen engagement and drive behavior. But can you articulate how … Continue reading Rethinking emotion in marketing to deepen engagement
Laura Krajewski — March 3, 2020 I have a bad habit of biting my nails. I know, I know, I need to stop. Every couple of days I say to myself, this is it. I’m not going to bite them anymore. But then, I’ve got a handful of impending deadlines, a meeting I’m dreading with … Continue reading Do Your Reports Spark Joy? Tidy Up Your Reports to Reduce Call Center Stress and Boost Agent Engagement
Anjan Pathak — February 26, 2020 Most top companies have already realized that modern employees demand personalized working experience. According to Gartner, 2020 is going to be all about the ‘voice of the employee.’ This leads to organizations getting more profound insights into their employee engagement levels. Their ideas have shifted from how their committed … Continue reading 5 Tips to Conquer Employee Engagement in 2020
Akvile DeFazio — February 18, 2020 Searching for new social media content to share on Facebook and Instagram? Hoping for more engagement? You can accomplish both of those goals with an Instagram campaign of user-generated content, or UGC. UGC is content created by users which can come in a variety of mediums, such as text, … Continue reading How to Boost Engagement with User-Generated Content on Instagram
Angshuman Dev Talukdar — February 18, 2020 What does it take to make your employees work for you with complete dedication and also be happy at the same time? Many employers would answer this by handing out a handsome paycheck to their employees every month. It’s a useful measure only to a certain extent, but … Continue reading 7 Core Benefits of Employee Engagement
Thomas Griffin — February 14, 2020 Are you optimizing all the social media features available to you to boost engagement? Today, audience interactions go beyond the newsfeed. People also interact with ‘stories’, a relatively new social media feature. Stories first became prominent with Snapchat. Short videos, pictures, and the ability to interact with AR technology … Continue reading How to Use Social Media Stories to Boost Engagement
Jody Ordioni — February 11, 2020 Employee engagement has become critical for business success. The failure to engage employees results in endangering the productivity and growth of the organization. Employee engagement is a complex strategic process and ‘Learning and Development’ (L&D) is part of it. According to a survey, it was found that around 85% … Continue reading How to Encourage Employee Engagement Through Learning and Development?
Rick Goodman — February 2, 2020 Have you ever assumed that employee engagement strategies are mostly just for larger, more established companies? Think again. Even a brand-new business startup needs to ensure its employees are engaged with the work they’re doing, and committed to the company’s mission. You can’t just take for granted that your … Continue reading Employee Engagement Strategies for Your Startup
William Yates — January 21, 2020 Video, whether designed as an explainer, a blog, or as a product presentation, is a powerful marketing tool. Recent research indicates that 65% of viewers will visit a product website and 39% will make phone contact with the video provider after viewing the video. And with video predicted to … Continue reading Why Video Powers Customer Engagement
