Tag Archives: Engagement

In-video engagement as an alternative to ads

How to activate engagement within the video-viewing experience. Rodric Bradford on November 18, 2020 Video is a key channel marketing channel, but traditional advertising strategies are not always the best choice. “[Pre-roll and post-roll] video campaigns can be effective but often there just simply isn’t enough time for the product to be displayed for the … Continue reading In-video engagement as an alternative to ads

7 Tips to Boost Engagement and Generate More Revenue with Your 2020 Holiday Emails

Ioana Dulcu November 3, 2020 Check out these 7 effective tips businesses and content creators can use to boost engagement for holiday emails in 2020. Right before the holidays, businesses in the know pump up their email marketing to catch their customers’ attention. But how can they create holiday emails that engage prospective and existing … Continue reading 7 Tips to Boost Engagement and Generate More Revenue with Your 2020 Holiday Emails

6 Questions to Ask a Potential Visual Engagement Provider

Bonnie Gibson November 2, 2020 Digital banking is not a new trend. However, due to the pandemic, consumption and adoption is skyrocketing among all demographics. A study conducted on digital banking during the height of the lockdown revealed that of those surveyed, 73% of respondents are more or much more likely to leverage digital banking … Continue reading 6 Questions to Ask a Potential Visual Engagement Provider

5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them

Jock Breitwieser October 9, 2020 Are you planning to use videos in your social media marketing campaign? Many companies use short videos to promote their new products and engage their market due to their effectiveness. If you want to use this strategy, you should determine what works best for your brand. The demand for video … Continue reading 5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them

Why Are Social Media Sites Blue? How Color Psychology Drives Engagement

Baylor Cherry October 9, 2020 Sometimes called “the Nirvana color,” blue symbolizes the comfort, sky, water, sleep, the mind, trustworthiness, and safety (think police officer uniforms). From surfing the waves to surfing the internet, blue is everywhere. Have you ever wondered why most of the major social media platforms, like Facebook, Twitter, and LinkedIn, utilize … Continue reading Why Are Social Media Sites Blue? How Color Psychology Drives Engagement

How to Improve Client Engagement With Email Marketing Automation

Sam O’Brien October 10, 2020 Communication is the key to lasting customer and client loyalty. It’s essential, therefore, that businesses make themselves accessible to consumers in numerous ways – whether it’s through engaging insurance cold calling scripts, social media, or phone systems for small businesses. Customers expect that when they buy goods and services, their … Continue reading How to Improve Client Engagement With Email Marketing Automation