Kevin George — January 11, 2018 Follow @imkevin_monk — January 11, 2018 The New Year brings with it new hopes and aspirations. The start of a new year is the time to re-engage your audience. What better way than a good email that can capture their attention and get you on top of their mind. … Continue reading 6 New Year Email Inspirations from Top Brands
Kristen Dunleavy — January 11, 2018 Follow @KristenWritesIt — January 11, 2018 Do you know how to persuade? It’s a critical skill for an email marketer. Perhaps the most critical. “You’ve created your campaign and attended to all the details of identifying your audience, created your offer, and toiled for hours and hours, honing copywriting … Continue reading How to Leverage the 6 Principles of Persuasion in Your Email Marketing
Josh Slone — January 8, 2018 — January 8, 2018 Email mistakes can cost more than your open rate. Some are costly enough to throw your entire outreach campaign off track. The world of outreach is becoming more complex. On top of that, cold outreach is becoming more popular (again). Standing out in the inbox … Continue reading 14 Email Mistakes to Avoid When Doing Cold Outreach (And the Solutions)
Mike Parry — January 8, 2018 — January 8, 2018 geralt / Pixabay Web fonts It has been possible to use web fonts for a while in email but brands have really only just started to use them from the end of 2017. This technology provides a massive improvement in terms of the overall look … Continue reading The Top 6 Features of Great Email in 2018
Rupert Adam — January 8, 2018 Follow @emailcenter — January 8, 2018 First week back after the festive period – we survived, yay! A new year presents multiple new marketing opportunities but where and how do you begin to get organised for the whole year ahead? The best way to combat the looming year ahead … Continue reading Focus Your Email Marketing for 2018
Karen Cordaway — January 8, 2018 — January 8, 2018 OpenIcons / Pixabay An automatic email reply is commonly used when people go on vacation. It will let the recipient know how long the person will be away, who they can contact in case something is urgent and other important details. If you need a … Continue reading How to Better Use an Automatic Email Reply
Kristen Dunleavy — January 5, 2018 Follow @KristenWritesIt — January 5, 2018 “The most effective way for the decision makers in organizations to realize financial success is to ensure their businesses get ever better at meeting the needs, wants and expectations of their customers,” writes Ian Golding at CustomerThink. “By doing so, not only will … Continue reading 4 Services to Help Email Marketers Elevate Customer Experience in 2018
Kevin George — January 5, 2018 Follow @imkevin_monk — January 5, 2018 Happy 2018! As we move into the new year, it is time to think of new methods and strategies to plan your upcoming email marketing campaigns. Email has been a boon and will continue to be ubiquitous in the years to come. Email … Continue reading Email Marketing Statistics to Guide your Email Strategy in 2018
Brooke B. Sellas — January 5, 2018 Follow @madSMscientist — January 5, 2018 If email marketing and social media battled it out, who would win? Social media allows businesses to meet the consumer where they are but engagement and reach are quickly dwindling. Email marketing, however, has the reach, but only if you have a … Continue reading Email Marketing and Social Media: How To Combine Your Efforts In 2018
Josie Scotchmer — January 5, 2018 — January 5, 2018 Wow… It’s that time of year again! It seems like only (January 05, 2018) that we sat down to tell you all about what would be in store for your inboxes over the course of 2017. Last year, it was all about personalization, automation, interactivity, … Continue reading Email: The Trends To Come In 2018
