by Greg Pietruszynski January 11, 2016January 11, 2016 How many times have you struggled to write your first cold email? A lot depends on your creativity, that’s for sure, and you can’t wait forever for inspiration. But the good news is that an effective first cold email can be dissected into pieces. Such analysis will … Continue reading A Guide To Your First Cold Email Structure
by Mike Moran January 8, 2016 Follow @MikeMoranJanuary 8, 2016 You probably know what phishing is–an attempt to impersonate a legitimate website in order to trick you into revealing account information through an email that asks you to log into your account. The way it asks is the trick: it asks you to click on … Continue reading How Email Marketers Can Help End Phishing
by Liesha Petrovich January 7, 2016 Follow @lieshapetrovichJanuary 7, 2016 The entire idea behind an email list is simple. You want to sell something. Yes, you want to add value, build your brand, and increase use engagement. But you’re in business and that means you have something to sell. Derek Halpern, from Social Triggers, says … Continue reading Email Mistakes that Destroy Click Through Rates
by James Lucas January 7, 2016January 7, 2016 So you send out an email campaign, sales go up and everyone is happy. Out goes another and the same thing happens. But how is this uplift occurring and what is really happening behind the scenes with your database? This blog takes a look at how email … Continue reading The Logic Behind Email Marketing
by Rupert Adam January 7, 2016 Follow @emailcenterJanuary 7, 2016 2016 is here! As the world of email continues to evolve, there are a number of factors you should consider this year to ensure you are getting the most out of your email marketing. It won’t all be brand spanking new ideas though, as most … Continue reading 5 Things You Need to Consider for Your Email Marketing This Year
by John W Hayes January 7, 2016 Follow @john_w_hayesJanuary 7, 2016 The music of British rockers Motorhead and its inimitable frontman, the late (great) Lemmy Kilmister, might not be to everyone’s taste, but few would disagree with the fact that rock ’n’ roll lost a true original with Lemmy’s passing on December 28, 2015. As … Continue reading What Email Marketers Can Learn From Motorhead
by Jeff Coveney January 6, 2016 Follow @RevEngineMarketJanuary 6, 2016 In the 1980s, star Corey Feldman was the cat’s meow at the box office and tabloids covered him everywhere. Today’s he’s attempting to start a singing career as his acting career has gone into obscurity. Don’t let your email become as relevant to your readers … Continue reading Is Your Email Content As Relevant As Corey Feldman?
by Janna Hartley January 5, 2016January 5, 2016 There are a number of factors that can impact your email open rate. Some of these; who the email is sent from, the cleanliness of your list, and the day/time the email was sent, can be manipulated and controlled to a degree. There are however, external factors … Continue reading 7 Tips to Create Compelling Email Subject Lines
by Janna Hartley January 2, 2016January 2, 2016 Social media messages and email messages both stream into our view whether it be via a news feed or your inbox. The difference is email is far less fleeting than social media. Social media updates fly by quickly, and it’s not likely we scroll back to the … Continue reading How To Grow Your Email List
by Jeremy Taylor January 2, 2016 Follow @JezTaylorUKJanuary 2, 2016 We can’t help you learn Spanish, call your mum more or finally join the gym. But if you want to make 2016 the year you level-up your email marketing, here are six savvy tips for small businesses. Easier to get your head around than Spanish … Continue reading New Year, Better Email: 6 Tips for Email Marketing in 2016
