Syed Balkhi — July 19, 2019 Follow @SyedBalkhi — July 19, 2019 When creating an online store, images are important. Whether they’re on your website, on Amazon or Etsy, or on social media platforms like Instagram, eye-catching images of your product are a must. After all, most people shop with their eyes, so if your … Continue reading How to Improve Your eCommerce Product Photos (5 Tips)
Eyal Katz — July 17, 2019 Follow @eyalk100 — July 17, 2019 Close your eyes and picture the ideal customer for your ecommerce business. Do you have a sense of what they look like? How old are they? What do they do for a living? What are their interests and hobbies? You’re imagining a buyer … Continue reading How to Price an eCommerce Subscription Service
Chintan Zalani — July 14, 2019 Follow @chintanzalani — July 14, 2019 Social media is a terrific channel for marketing your Ecommerce brand. If you engage actively with your audience and quickly resolve their apprehensions, then you can convert them into true fans (as Kevin Kelly likes to call them). However, it’s time-consuming to keep … Continue reading 6 Useful Tools For Social Media Marketing For Ecommerce (With a Bonus Tool)
Ashley Lipman — July 11, 2019 — July 11, 2019 expresswriters / Pixabay In the past few years, influencer marketing has become big business. Top influencers are banking millions of dollars with their campaigns and Instagram photos, but is this coming to an end? Recent news points to just how manipulative these larger influencers can … Continue reading What Are Micro-Influencers and How Are They Changing Ecommerce?
Anastasiya Rashevskaya — July 11, 2019 — July 11, 2019 Artificial intelligence (AI) has the potential to substitute humans in different tasks including the ones that require professional analysis. While 30 years ago big data analysis was a costly and time-consuming process, with the advent of AI tools, business owners can delegate this task to … Continue reading 3 AI Tools to Help Predict eCommerce Consumer Behavior
Georges Fallah — July 8, 2019 Follow @georgesfallah — July 8, 2019 It’s no doubt that every ecommerce business has a lot of data to manage and organize: customer’s last purchase date, number of abandoned shopping carts, customers who have not engaged with your brand for more than 3 months, highly engaged contacts and the … Continue reading 10 eCommerce Automations to Effectively Engage With Your Customers
Robert Woo — July 3, 2019 — July 3, 2019 If the recent #metoo movement has done much for elevating women’s voices in the social and political sphere, another movement might be responsible for the rise of women-led and owned businesses: eCommerce. While women have long driven the bulk of consumer purchasing (to the tune … Continue reading Women Are Finding Success in eCommerce
Ronita Mohan — July 3, 2019 — July 3, 2019 There is no doubt that ecommerce has become all the rage. From Amazon being the world leader in terms of ecommerce sales to small business entrepreneurs setting up shop via social media, ecommerce is moving and shaking the retail industry. But despite pundits predicting the … Continue reading 4 Psychological Triggers Used In-Store that Ecommerce Can Use to Increase Urgency and Drive Sales
Nicole Blanckenberg — June 26, 2019 Follow @https://twitter.com/NicoleBlancken — June 26, 2019 Last month we looked at all the top eCommerce KPIs to follow and how to create your own based on your goals. But what about those KPIs that specifically help you monitor and optimize your Google ads? What are the must-track PPC KPIs … Continue reading 9+ Must-Track eCommerce KPIs to Ensure Google Ads Success
William Harris — June 13, 2019 Follow @wmharris101 — June 13, 2019 If you’ve every watched a sports movie, then you’re familiar with the scene where the underdog team watches video of the competition and freaks out a little because of how good they are. A seasoned coach might point out vulnerabilities in the competition, … Continue reading 8 Low-Key Ways Ecommerce Brands are Using Competitor Insights to Spy on You
