Tag Archives: Each

A Dull, Simple, Easy System For Freelancers To Stay Focused Each Day

Stefan Palios February 3, 2021 Staying focused as a freelancer is tough. The only constant in your life is change. Even with ongoing clients, you’ll rarely have two identical days. Then you realize perhaps the most daunting thing of all: as a freelancer, you are every role. You’re the CEO, head of sales, head of … Continue reading A Dull, Simple, Easy System For Freelancers To Stay Focused Each Day

eCommerce Merchants Could Save Hundreds of Billions Each Year by Eliminating False Positives

David DeCorte June 30, 2020 Criminal fraud is nothing new in the eCommerce space. The problem has been growing year-by-year for two decades, leading to a gradual increase in merchant costs. Data published by Aite Group suggests direct fraud losses will cost online merchants $ 6.7 billion in 2021. That doesn’t even account for the … Continue reading eCommerce Merchants Could Save Hundreds of Billions Each Year by Eliminating False Positives

Social Media Ads: Basics You Need to Know About Each Platform

Emily Sidley — January 25, 2019 Follow @EmilySidleyPR — January 25, 2019 Is advertising part of your social media strategy? While organic social media marketing plays an important role in a successful content marketing campaign, it’s becoming more and more important to pair your non-paid updates with a paid strategy. According to PwC’s Global Consumer … Continue reading Social Media Ads: Basics You Need to Know About Each Platform

Video Strategy: 7 Types of Videos for Each Stage of the Buyer’s Journey

Victor Blasco — July 3, 2018 Follow @yumyumvideos — July 3, 2018 Are you planning to create your first marketing video and don’t know where to begin? Or maybe you’ve already made one but you’re looking to go ahead with your video marketing strategy. No matter if you’re a beginner or an experienced marketer, you … Continue reading Video Strategy: 7 Types of Videos for Each Stage of the Buyer’s Journey

From transaction to companion: Engaging at each level of the consumer journey

The consumer journey doesn’t end at the point of purchase. Columnist Davor Sutija discusses how brands can extend the conversation beyond the moment of purchase to promote engagement and loyalty. Davor Sutija on January 19, 2018     Unbeknownst to many, the shopping experience doesn’t begin with the purchase of an item. Rather, it begins … Continue reading From transaction to companion: Engaging at each level of the consumer journey

How to Apply Metrics to Each Stage of the Customer Lifecycle

Burke Alder — October 18, 2017 — October 18, 2017 Customer success, like any other department, is dependent on metrics. Customer success managers (CSMs) and leaders rely on these metrics to ensure they’re delivering the best possible experience to customers, and to determine repeatable workflows. Metrics help separate process that are working from processes that … Continue reading How to Apply Metrics to Each Stage of the Customer Lifecycle