Tag Archives: During

Tracing a Triple Bottom Line Between Business and CSR During a Pandemic

Kevin Xu May 4, 2021 The fallout from COVID-19 continues to show us that a global crisis doesn’t affect everyone in the same way. That the workforce faced systematic and wide-ranging experiences this past year is a clarifying reminder of how corporate social responsibility professionals must account for their support schemes in a climate of … Continue reading Tracing a Triple Bottom Line Between Business and CSR During a Pandemic →

How an SMB embraced digital transformation during a pandemic

Digital Transformation

As the pandemic caused demand for packaged foods to soar, SIGMA Equipment responded by implementing a CRM Chris Wood on April 23, 2021 Indiana-based equipment reseller SIGMA Equipment implemented a new CRM during the pandemic. At a company founded in 2003, and working from homegrown systems until last year, the implementation was a long time … Continue reading How an SMB embraced digital transformation during a pandemic →

3 Communication Strategies to Use During Workforce Reductions

Communication Skills

Megan Couch April 15, 2021 Staff scale-downs are never a comfortable conversation to broach. But they are a necessary evil. According to a joint study by the University of Wisconsin and the University of South Carolina, companies see a 1% increase in leads following a workplace reduction yet experience a 31% increase in the number … Continue reading 3 Communication Strategies to Use During Workforce Reductions →

4 Ways to Boost Your Remote-Work Productivity During the Day

Remote Work Productivity

Sammy Courtright February 25, 2021 Has nearly a year of working from home left you feeling not as productive as you used to be? Or do you feel like you’re in good shape? Last fall, a Ten Spot survey of employees nationwide indicated that 40% of workers felt less productive since they’d started working from … Continue reading 4 Ways to Boost Your Remote-Work Productivity During the Day →

How to Succeed Working From Home and Marketing Your Business During COVID-19

Work From Home

Evanne Farmer February 3, 2021 Working from home is the new norm these days, as we continue to battle the COVID-19 pandemic. We sit in front of a computer five feet away from our beds and we don’t necessarily need to even change out of our pajamas for work. Although many people are enjoying working … Continue reading How to Succeed Working From Home and Marketing Your Business During COVID-19 →

5 Ways to Support Your Team During Quarantine

Team Management

Dave Sutton January 13, 2021 Extended lock downs and quarantines around the world have been tough on everyone. Whether your team has been restricted to working from home or they’ve been working throughout the pandemic as an essential worker, fear and uncertainty abound. The COVID-19 pandemic has forced us all to go through certain behavioral … Continue reading 5 Ways to Support Your Team During Quarantine →

Thinking of Making Video Content During COVID? What You Need to Know!

Video Content

Hannah Squires December 7, 2020 As the COVID pandemic has gone on, many film and television productions have shut for large periods of time, but the advertising industry has proven to be remarkably resilient. It turns out that companies still need the opportunity to market and promote! However, there have been many changes to the … Continue reading Thinking of Making Video Content During COVID? What You Need to Know! →

10 Tips for Boosting Instagram Sales During the Festive Season

Holiday Season

Saher Shohdan November 28, 2020 Image Credit: Unsplash In today’s world, not having an active presence on social media seems equivalent to not existing, and this is especially true for brands. With how ubiquitous social networks are, and its full integration into the daily lives of individuals and businesses, your social media profile can be … Continue reading 10 Tips for Boosting Instagram Sales During the Festive Season →

Should You Let Employees Shop During Work Hours? (Black Friday 2020)

Employee Management

Dale Strickland November 24, 2020 Black Friday and Cyber Monday are coming up soon, which means that instances of employees shopping at work are going to skyrocket. As a manager you’re going to be faced with quite the dilemma: Should you let your employees do their holiday shopping during work hours? In this article I’ll … Continue reading Should You Let Employees Shop During Work Hours? (Black Friday 2020) →

Take a peek into PPC routines during Cyber Five week

PPC Strategies

After all the preparation, here’s what paid search and social marketers will be doing this week to manage their holiday campaigns and promotions. Ginny Marvin on November 24, 2020 The so-called Cyber Five days — Thanksgiving to Cyber Monday — are nearly upon us. In a year unlike any other, we wondered what marketers have … Continue reading Take a peek into PPC routines during Cyber Five week →