Tag Archives: dumb

B2C Social Media Marketing: 3 Dumb Mistakes to Avoid When Posting Instagram Content

Suhaib Mohammed — August 9, 2019 Follow @Suhaib_writes — August 9, 2019 Approximately 80 percent of all Instagram users follow a business on Instagram. That’s probably why we’re obsessed with the photo-sharing app. Startup owners post torrents of content on their Instagram page to engage their audience. We constantly post visual content, race to share … Continue reading B2C Social Media Marketing: 3 Dumb Mistakes to Avoid When Posting Instagram Content

Tips To Avoid Dumb Targeting In Google Consumer Match

by Laurie Sullivan @lauriesullivan, October 26, 2015   Considering Google Consumer Match? “Avoid dumb targeting,” says Matt Miller, SVP of analytics and targeting at global performance agency Performics. The platform allows search marketers to bridge other forms of media like email to more finely target consumers in search advertising or on YouTube. Segmentation becomes the … Continue reading Tips To Avoid Dumb Targeting In Google Consumer Match

Tips To Avoid Dumb Targeting In Google Consumer Match

by Laurie Sullivan @lauriesullivan, (October 26, 2015) Considering Google Consumer Match? “Avoid dumb targeting,” says Matt Miller, SVP of analytics and targeting at global performance agency Performics. The platform allows search marketers to bridge other forms of media like email to more finely target consumers in search advertising or on YouTube. Segmentation becomes the key. … Continue reading Tips To Avoid Dumb Targeting In Google Consumer Match