Arik Hanson October 30, 2020 How many text messages have you received from Republican or Democrat operatives in the last few weeks? For me, it’s probably north of 500. For real, stop with the text messages! Interestingly enough, I seem to have found my way on a Republican list–I get no fewer than 20 messages … Continue reading What I Learned About Digital Short-form Content From 2,462 Republican Recruitment Text Messages
Paula Chiocchi October 29, 2020 A lot has already been written about how the current health and economic challenges are affecting businesses, and marketers in particular. But what may be surprising, is that while many B2Bs have reduced their overall marketing spend this year, email and digital ads are thriving. eMarketer forecasts that US B2Bs … Continue reading 5 Reasons Digital & Email Marketing Should Get Your Vote Now
Dan Slavin October 28, 2020 In early 2020 the entire world was impacted by a deadly virus never before seen and still not completely understood. Covid-19 resulted in the shuttering of retail stores everywhere; many continue to remain closed in the U.S. and some have gone out of business entirely. What impact will the pandemic … Continue reading Using Digital to Drive Store Visits: How the Right Couponing Strategy Can Yield Results
Bacardi refreshes its digital experience for a shop-at-home, drink-at-home world. Rodric Bradford on October 28, 2020 at 2:51 pm The COVID outbreak has led to an increase of at-home consumption in the spirits industry, and to match that demand. Bacardi, the largest privately held spirits company in the world, has rolled out a new digital … Continue reading How Bacardi served up a new digital experience for consumers
Under time and supply chain pressures, Mars used Acquia to create a digitize trick or treating. Kim Davis on October 28, 2020 Like everything else in 2020, Halloween is going to be different. No New York City Halloween Parade, fewer parties, and in a number of states around the country, trick or treating is strongly … Continue reading Mars presents: a spooktacular digital Halloween
Angela Ash October 28, 2020 If you’re unfamiliar with the digital nomad lifestyle but are interested to give it a go, you’ll need to understand that while the transition is great in many ways, it also spells an end to your old habits and thinking patterns. How so? For starters, there are numerous bureaucracy issues … Continue reading 6 Things All Digital Nomads Need to Know
Young Entrepreneur Council October 27, 2020 As today’s digital landscape has shifted, with increased access to and advances in technology, and with more companies switching to online operations, marketers’ roles and responsibilities have shifted right along with it. Here are some of the skills and competencies that are now critical for marketers to succeed in … Continue reading 12 Key Skills Marketers Need in Today’s Digital Landscape
Joanna Christopoulos October 24, 2020 A benefit of digital advertising is the ability to run campaigns in any location, regardless of where you are launching them from. And that’s not just in a number of different cities or regions nationwide, but also internationally. Reaching an international audience with your campaigns can increase awareness, revenue and … Continue reading 7 Considerations for International Targeting in Digital Advertising
Christopher Jan Benitez October 20, 2020 jmexclusives / Pixabay The growing importance of digital marketing is a sign for businesses to take their online campaigns seriously. No longer can they just rely on tired offline tactics to promote their business, especially today with the current pandemic. Therefore, it’s in their best interest to integrate growing … Continue reading Best Types of Digital Marketing Services to Help Grow Your Business
Lovepreet Dhaliwal October 20, 2020 The pandemic COVID-19 is the biggest challenge of our lifetime, but there is also a positive side to this pandemic. It has accelerated the digital transformation across every industry. Organizations have started investing heavily in remote working and ensuring that employees can work from their home productively. In a truly … Continue reading Ready to Initiate the Digital Transformation in Your Organization?
