Susan Poirier February 4, 2021 In the fast-paced, technology-driven world, the vast part of our day is spent online. Nearly two-thirds of the world’s population utilizes the internet, while the average person spends 144 minutes a day browsing through their social media. While once the medium for friends to connect, social media now forms an … Continue reading 4 Reasons to Make Social Media Part of Your Digital Marketing
Andi Graham February 2, 2021 For years, marketers have been trying to answer an age-old question: how can you most effectively spend your budget in a way that drives maximum audience attention and conversion? The answer, of course, isn’t simple or straightforward. Part of the problem is that nothing in marketing is ever linear. Long-term … Continue reading Short-Term vs. Long-Term Digital Marketing Strategies
Veronica Krieg January 30, 2021 We’re all tired of harping on the negatives of 2020 (because well, there are tons, and it’s all still fresh). But it turns out, the tumultuous year brought us some positives, too. It’s a year that showed us opportunity. The opportunity to be more intentional with your time. To start … Continue reading Why Digital Transformation is Now on the CEO’s Shoulders and What That Means For You in the Contact Center
Tom Siani January 29, 2021 Having a profound knowledge of what your customers want is of paramount importance in today’s digital marketing. There are numerous ways to know your audiences’ attitudes, and you need to use all of them to reach maximum ROI. Undoubtedly, getting direct feedback is one of the most effective means of … Continue reading The Role of Polls in Digital Marketing [Infographic]
Shane Barker January 27, 2021 Too many tasks within too little time It’s what digital marketing agencies have to deal with daily. Whether it’s fine-tuning a client’s email marketing campaign, growing another’s social media following, or digging through data. It then becomes crucial to have tools for digital marketing to help you reach goals, deal … Continue reading 19 Tools You Need in 2021 If You Have a Digital Marketing Agency
Bob Van Rossum January 22, 2021 The business environment today is full of growth opportunities. However, the biggest opportunity companies have is the ability to recruit from a borderless world. This allows companies to build a diverse marketing team with a wide range of backgrounds and experiences. By incorporating different perspectives and viewpoints, it allows … Continue reading How Digital Marketing Executives Are Building Tomorrow’s Leaders
Theresa McEndree January 22, 2021 2020 is in the rearview mirror, and this new year gives each of us a much-needed, symbolic opportunity to hit “restart.” And, the same holds true for companies looking to move forward after last year’s business plans and carefully thought-out strategies were likely thrown out the window or revamped unexpectedly. … Continue reading Digital Is All the Rage: Why Employee Rewards Must Include Digital Options In 2021
Maini Homer January 20, 2021 To unlock your online marketing strategy’s full potential, it is crucial to know what the five D’s of digital marketing are, and how to make use of them. What Are The 5 D’s of Digital Marketing? In simple terms, digital marketing is a marketing strategy through electronic means. Unlike other … Continue reading What Are the 5 Ds of Digital Marketing?
Sumit Aneja January 20, 2021 As companies switch to long term remote work in light of the pandemic, working from home has been quite an adjustment for employees. Most businesses today are facing this question – how to improve digital employee experience & sustain the productivity of remote employees? Reimagining your workforce Businesses need to … Continue reading The Role of Digital Employee Experience in Productivity of the Remote Workforce
Paula Chiocchi January 18, 2021 Last year saw an explosion of martech tools, increased integrations, and AI automations. It’s clear digital connectivity has skyrocketed, with massive amounts of data from multiple sources seamlessly moving from one platform to another. Studies from McKinsey have said that in 2020, digital transformation vaulted five years forward in about … Continue reading Top 5 Data Trends Powering Digital Marketing Growth in 2021
