Tag Archives: Cyber

Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change

Look at how consumers really feel about Black Friday and take their sentiments into account for your rest-of-the-season marketing. Columnist John Donnelly III shares social media insights related to the annual brick-and-mortar mainstay. John Donnelly III on November 29, 2016 at 11:06 am It’s almost hard to remember at this point, but it wasn’t long … Continue reading Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change

Email Drives In-Store, Online Holiday Shopping For Black Friday, Cyber Monday

by Jess Nelson, November 23, 2016 With Black Friday lurking just around the corner, have you tested your emails to make sure they render correctly on mobile devices? Nearly six in 10 Americans — 137.4 million individuals — are considering shopping this Thanksgiving weekend, according to the National Retail Federation’s (NRF) annual holiday consumer survey. … Continue reading Email Drives In-Store, Online Holiday Shopping For Black Friday, Cyber Monday

10 Point Checklist: Is Your E-Commerce Business Ready for Cyber Monday?

by Matt OrlicOctober 26, 2016 More consumers are shopping online than ever before. According to one study from UPS and comScore, consumers now do more than 50% of their shopping online. You can expect this figure to spike during the holiday shopping season, and you can reap the rewards of this boost in online consumer … Continue reading 10 Point Checklist: Is Your E-Commerce Business Ready for Cyber Monday?

3 Social Media Security Measures to Avoid Cyber Threats

by Ashfaq Ahmad February 5, 2016 Follow @AshfaqOfficialFebruary 5, 2016 Every now and then we hear about cybercriminals going past the firewalls and messing the crucial delicate information of the companies. No matter how much the security is fortified the cybercriminals get passed through the slick flaws and meddle with the corporate image. The security … Continue reading 3 Social Media Security Measures to Avoid Cyber Threats

3 Brands That Dominated Cyber Monday And What They Can Teach Us About Consumer Engagement

Lego, DJI and GoPro are tapping into the power of creating communities. Columnist Jordan Kretchmer discusses what they’re doing right and how you can take a page from their marketing playbooks. Jordan Kretchmer on December 11, 2015 This year, many shoppers skipped the hustle and bustle of Black Friday for the convenience and comfort of … Continue reading 3 Brands That Dominated Cyber Monday And What They Can Teach Us About Consumer Engagement

Cyber Monday vs. Black Friday – Which is the Best Deal? [Infographic]

by Loren Baker November 25, 2015 Follow @lorenbakerNovember 25, 2015 In 2015, 48% of Americans plan to shop in brick and mortars on Black Friday, and 42% of Americans plan on shopping online for Cyber Monday. Both holidays feature stores that are focusing on huge deals for the gift giving season (and to make their Q4 numbers … Continue reading Cyber Monday vs. Black Friday – Which is the Best Deal? [Infographic]