Steven Imke August 26, 2020 When a business approaches a lending institution about debt financing, the lender conducts an evaluation of the borrower using a method known as the 5 C’s of Credit. Here is a quick explanation of each measurement. Character Is the business considered trustworthy and do they have a good record of … Continue reading The 5 “Cs” of Credit
Mike Ryan — June 16, 2017 — June 16, 2017 ar130405 / Pixabay Is yours one of the 65% of companies that rank generating leads as their biggest marketing challenge? If so, you may already be aware that one third of the global population uses social media on a regular basis. But did you also … Continue reading The 3 C’s of Social Media Marketing
by Gina Botti June 27, 2016June 27, 2016 Email marketing remains one of the most important marketing tools for businesses. Yes, there are other effective marketing channels such as paid search, display, social, and even blogs. But of all these channels, email offers one of the highest returns. In fact, the DMA estimates that email … Continue reading The 3 C’s Behind A Successful Email Marketing Strategy
Jennifer VoisardSeptember 1, 2015 Are you involved in any “digital transformation” initiatives at your company? Chances are the answer is ‘yes.’ Are you evolving your digital ecosystem, considering a personalization model, mapping your customer journeys, reorganizing your marketing department to support a better user experience, experimenting with new content assets, and/or evaluating any marketing technologies? … Continue reading The Three C’s of Digital Transformation
Ciaran BlumenfeldFebruary 13, 2015 If your brand is on social, you’ve probably already put a significant amount of thought into your brand’s voice. Defining your brand’s voice for social media messaging is standard planning, but as visual platforms gain traction, defining your brand’s “visual voice” is becoming just as important as defining a characteristic verbal … Continue reading The Five C’s of Cultivating Your Brand’s Visual Voice on Instagram and Beyond
