Tag Archives: Critical

10 of the Best Blogging Tips for Beginners (+ Critical Mistakes to Avoid)

Micah Lally — February 6, 2020 Crafting the ideal online presence for your company is much more than a one- to two-step process. From webpage spacing and keyword choices to color schemes and calls-to-action (CTAs), there are countless individual factors that affect the success of your online marketing. One of which is your content creation, … Continue reading 10 of the Best Blogging Tips for Beginners (+ Critical Mistakes to Avoid)

Avoid These Critical Mistakes in Your Quarterly Business Reviews

Nicci Nesmith Hammerel — January 27, 2020 Is your quarterly business review format putting your customer relationships at risk? Once your prospect becomes a customer, you might focus on typical customer success drivers, like getting your customer to adopt and love your product, or to stay engaged through check-ins and quarterly business reviews. After all, … Continue reading Avoid These Critical Mistakes in Your Quarterly Business Reviews

Entrepreneurial Mindset – Here is the Most Critical Characteristic

Steven Imke — January 6, 2020 My wife is from eastern Nebraska also known as the cornhusker state. Traveling thru eastern Nebraska, just about all you can see is corn and more corn. The lack of visual diversity often causes abstract thoughts to dominate my self-talk as the miles click by. During a trip one … Continue reading Entrepreneurial Mindset – Here is the Most Critical Characteristic

Pro Tip: The critical and delicate relationship between design thinking and customer empathy

It’s easy to get so caught up in consumer feedback you lose sight of sound business judgment. Greg Heist on December 20, 2019 Achieving customer-centricity involves deeply understanding customer needs and fulfilling them better than anyone else. In turn, design thinking is foundational to staying in sync with customers. That said, it’s one challenge to understand … Continue reading Pro Tip: The critical and delicate relationship between design thinking and customer empathy

Opportunity Costs in Decision Making – A Critical Success Factor for SMEs

Karam Mangat — December 12, 2019 The digital disruption in fin-tech and business technology, in general, is phenomenal. BizTech and FinTech innovations that support small businesses are being developed at a rapid pace. Yet, small businesses are still failing at an alarming rate. According to the Bureau of Statistics, there are over 2 million small … Continue reading Opportunity Costs in Decision Making – A Critical Success Factor for SMEs

3 Critical Business Skills Every Digital Marketer and Social Media Manager Must Master [Podcast]

Pam Moore — October 25, 2019 Follow @pammktgnut   Are you a digital or social marketer leader wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions? Do you often find it hard to win budgets, grow your team or simply justify your own job? … Continue reading 3 Critical Business Skills Every Digital Marketer and Social Media Manager Must Master [Podcast]

Do You Carry This Critical Point of View in Your Business?

JoAnn Corley — October 24, 2019 Follow @joann corley One of the elements of business I’m becoming more and more committed to – for myself and clients – is that of simplicity. I’m also devoted to spend my time providing insights and information from a different point of view that provides meaningful value…that is if … Continue reading Do You Carry This Critical Point of View in Your Business?

One In Three B2B Marketers Cite Data As Critical Challenge

One In Three B2B Marketers Cite Data As Critical Challenge by Laurie Sullivan  @lauriesullivan, Yesterday Dun & Bradstreet has released its fifth annual Data-Driven Marketing and Advertising Outlook, which found that 88% of B2B marketers believe they should focus on the customer experience (CX) similar to their B2C counterparts. One-quarter of respondents feel they lag behind their … Continue reading One In Three B2B Marketers Cite Data As Critical Challenge