Esther Cohen — April 6, 2020 Dealing with the COVID-19 crisis requires tough measures, as our latest article shows. In the year 1697, the Dutch ship Geelvink commanded by Willem de Vlamingh landed on the western coast of Australia. While sailing up the Swan River, de Vlamingh and his sailors saw something extraordinary: black swans, … Continue reading Project Management and COVID-19: How to Manage an Extraordinary Crisis
Regardless of how your business has been impacted by current events, your customers are grappling with what’s happening, so your role in their lives will need to adjust. April Mullen on April 2, 2020 With the global spread of COVID-19 we’re now in a recession and no one really knows how long this will last. … Continue reading Marketing during a crisis and a recession
Lyndell Danzie-Black — April 3, 2020 As a leader, are you wondering about how your team is coping with the crises that are causing social distancing in all of its forms – school, work, reduced hours and curfews? Is it just good enough to wonder or shouldn’t we be asking and engaging our teams? A … Continue reading Demonstrating Leadership in Times of Crisis
Susan Friesen — April 1, 2020 Easy Ways to Create a Coronavirus Crisis Management Plan As small business owners, we’re prepared for a lot of things, whether it’s a seasonal shift in sales or an unexpected employee absence we have to step in and cover. But we’ve never seen anything like the COVID-19 pandemic, leaving … Continue reading How to Pivot Your Small Business Strategy During the COVID-19 Crisis
Scott Martin — April 1, 2020 COVID-19 is a punch in the gut crisis for most everyone and most certainly business owners. They are challenged with adapting in lightning speed with so many simultaneous challenges. When John F. Kennedy famously quoted “When written in Chinese, the word ‘crisis’ is composed of two characters, One represents … Continue reading Adaptive Ideation During a Crisis
River Cartie — March 26, 2020 The COVID-19 (coronavirus) pandemic is changing the way we all do business. We’re all learning how to be flexible, imaginative, and resilient — the best traits a small business owner can have, besides tenacity. I know that it’s hard to not get bogged down by all the information that’s … Continue reading Keep Your Small Business Going During a Crisis
How Challenger Brands Gain, Keep Market Share During COVID-19 Crisis by Laurie Sullivan , Staff Writer @lauriesullivan, March 25, 2020 About half of consumers continue to stock up on essential items, with 78% acknowledging that it makes them feel safer. To 85% of those Americans, brand names no longer matter as long as they find the … Continue reading How Challenger Brands Gain, Keep Market Share During COVID-19 Crisis
With local businesses re-inventing themselves and looking for solutions to support that, SaaS providers must adapt. Bill Dinan on March 25, 2020 The way of life and business was already changing with the introduction of 5G and will continue to change in the coming weeks and months during the COVID-19 crisis. One thing is certain … Continue reading Rethinking SaaS product access for SMBs during the COVID-19 crisis
Ashley Perssico — March 25, 2020 The coronavirus (COVID-19) situation is developing rapidly. As many of us start — or continue — to work from home, limit our time spent in public areas, and adjust our buying habits, it’s clear that we are having to come to terms with temporarily embracing a new way of … Continue reading Here’s How to Support Small Businesses During a Crisis
Ashley Hill — March 20, 2020 The world is a crazy place these days, from school closures to restaurants and bars here in Massachusetts moving to take-out only. Everyone should be practicing social distancing which is why I’m continuing to avoid people like I always do and am staying at home. This is the time … Continue reading Humanize Your Business During a Crisis like COVID-19
