AI is handling more and more marketing grunt work — work that had previously given people key early career learning experiences. Steve Petersen on October 2, 2023 One of the great things about AI is its ability to handle much of the grunt work of marketing. The downside is that grunt work is also a … Continue reading Martech is automating its way into a talent crisis
Tag Archives: Crisis
How a customer service crisis drove the use of chatbots in Georgia
When COVID hit, Georgia’s government was overwhelmed by people wanting unemployment help. Fortunately the state’s Digital Services agency was ready. Constantine von Hoffman on July 31, 2023 When the U.S. shut down in response to COVID-19, many government agencies were overwhelmed by requests for help and information. One of those was Georgia’s Department of Labor … Continue reading How a customer service crisis drove the use of chatbots in Georgia
722 giant companies raked in $2 trillion in ‘windfall profits’ during the cost-of-living crisis
By Clint Rainey July 05, 2023 Let’s see how Corporate America is doing at a time when three-quarters of the country say they’re struggling to afford the cost of living, and food prices have climbed to their highest level in four decades: According to new back-of-napkin math by the international charities Oxfam and ActionAid, … Continue reading 722 giant companies raked in $2 trillion in ‘windfall profits’ during the cost-of-living crisis
How to Beat the Crypto Tax Crisis
How to Beat the Crypto Tax Crisis Joel Comm / 03 May 2023 Clinton Donnelly has a horror story that could keep many crypto investors awake at night. The CPA, who specializes in calculating taxes on crypto profits, had a client who came to him after being arrested by the IRS. The client wasn’t … Continue reading How to Beat the Crypto Tax Crisis
ORM and SEO: Improve Rankings After a Reputation Crisis
ORM and SEO: Improve Rankings After a Reputation Crisis Sijdah Hussain / 17 Apr 2023 Reputation is everything. In today’s digital world, your online reputation is just as important as your offline reputation. Online Reputation Management (ORM) is a big deal nowadays. As a business owner, you know that a negative online presence can … Continue reading ORM and SEO: Improve Rankings After a Reputation Crisis
Microsoft Chief People Officer: We are experiencing a global human energy crisis
By Kathleen Hogan March 30, 2023 At the heart of any organization, people are the driving force. And the past few years have not been easy on any of us. The pandemic, ongoing global unrest, and an unstable economy, among other significant changes, have challenged workers in ways like never before. Today, I believe … Continue reading Microsoft Chief People Officer: We are experiencing a global human energy crisis
Disney is cutting 7,000 jobs in a cost-saving blitz as traditional TV faces an existential crisis
By Michael Grothaus February 09, 2023 Tech companies aren’t the only ones seeing mass layoffs. America’s premier entertainment giant, the Walt Disney Company, has announced it will lay off 7,000 of its workers in an effort to cut $5.5 billion in costs. Disney CEO Bob Iger, who only returned to the helm last November, … Continue reading Disney is cutting 7,000 jobs in a cost-saving blitz as traditional TV faces an existential crisis
Ad Council PSA Takes On Fentanyl Crisis, With YouTube, Snap And Former Drug Dealers
Ad Council PSA Takes On Fentanyl Crisis, With YouTube, Snap And Former Drug Dealers by Laurie Sullivan @lauriesullivan, October 18, 2022 The Ad Council is not a stranger to taking on societal issues such as drunk driving and wildfire prevention. Now the organization is collaborating with YouTube, Snap and others to support public awareness about the … Continue reading Ad Council PSA Takes On Fentanyl Crisis, With YouTube, Snap And Former Drug Dealers
The crisis for disconnected B2B marketers
At HubSpot’s Inbound 2022, the buzz is around creating communities and the company’s new Customer Journey Analytics offering. Kim Davis on September 8, 2022 “What was once working just isn’t any more.” That was Steph Cuthbertson, HubSpot’s Chief Product Officer, talking about the old ways of attempting to market to customers in individual and siloed … Continue reading The crisis for disconnected B2B marketers
How to find opportunities in a financial crisis
By James Vincent July 13, 2022 Market conditions, rising inflation, and worldwide uncertainty due to war and supply-chain issues are impacting businesses of all kinds and sizes. Some investors and boards are advising companies to cut costs and freeze hires, and some businesses have already started laying off large chunks … Continue reading How to find opportunities in a financial crisis
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