Brian BurtJuly 9, 2015 Most businesses do work that isn’t very glamorous. That’s not the problem though. The problem is that these companies whose work is a bit dry mistakenly think that their online content and social media has to be equally dry. What results is a whole sea of websites and Facebook pages that … Continue reading 6 Steps to Making Your Boring Business Cool; Strategies for Social Media Online Content
Brian JensenApril 27, 2015 Want to win online? Then there is a lot you can learn from your competitors’ digital marketing strategies, especially those that are currently outperforming you online. Gaining an in-depth understanding into the key strategies being used by your top performing competitors can provide you with the insight and knowledge you need … Continue reading 4 Cool Competitive Analysis Tools Every Digital Marketer Should Use
Pratik DholakiyaApril 3, 2015 The web provides us with a firehose of data and information. The data captured includes: How many visitors to your blog or website, the number of social media shares, what country they visited from and the list goes on and on and on and on! This explosion of data extends into … Continue reading 5 Cool Web Analytics Tools to Spy on Your Website Visitors and Customers
Tim SouloMarch 17, 2015 How many of your website visitors end up on your email list? I’ve tried all sorts of things: popups, slide-in forms, feature boxes, hellobars, etc. But my conversion rate never went beyond 3% (actually 2.67% was my peak value). So when I saw a blogger stating that the average conversion rate … Continue reading How To Increase Your Email Signups By Over 600% Using This Cool Tactic
Marie AlonsoFebruary 6, 2015 Now more than ever, social media and content marketing are driving business branding and lead generation campaigns. Social media for B2B and B2C enterprises of all sizes – especially small businesses – is a highly controllable and low cost platform for content marketing promoting brand engagement, client recruitment and even customer … Continue reading Social CRM: Cool Tool for Driving Content & Brand Marketing
We all know about SEO and what it can do you as well as what social media can do and I don’t deny how important they both are to your business but they aren’t the bees knees to be frank. Conversions or leads are what keeps your business going! Conversion rate optimisation is actually the … Continue reading Think SEO’s not cool? Think again
By Allan S. Roth, Next Avenue Contributor It’s pretty rare for a personal finance book to hit the New York Times bestseller list. So, when my Next Avenue editor asked me to evaluate the latest one, The Bank on Yourself Revolution by Pamela Yellen, I welcomed the opportunity. I had reviewed the author’s earlier book, Bank on Yourself, for CBS … Continue reading Feeling Cool About A Hot Personal Finance Book
