Tag Archives: Contests

Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them

by Christopher Riegger May 18, 2016 Follow @chrisrieggerMay 18, 2016 Social contests are like your precocious, 8-year-old nephew. They seem smart, you’re not sure you understand them, and 10 years ago they didn’t exist. So what are social contests? And should you consider running one at your business? I recently did a search to find … Continue reading Social Contests in 2016 – What’s Changed and Why You Can’t Ignore Them

The Impact of Gamification and Social Media Contests

by Kevin Homer March 7, 2016 Follow @kevin_homerMarch 7, 2016 Everybody enjoys a fun game or contest, and companies are paying attention to this realism by integrating these methods of entertainment into their marketing strategies. Whether it’s the NCAA March Madness tournament brackets, McDonald’s Monopoly Board Game, or JG Wentworth’s ‘Live Your Dream Now’ sweepstakes, … Continue reading The Impact of Gamification and Social Media Contests

Engage Your Audience With Social Media Contests

by Suzanne Hoenig December 8, 2015December 8, 2015 We’ve talked before about social media contests, particularly the hashtag contest: To generate momentum for your brand’s social properties To raise engagement with your brand To develop relationships with your would-be brand advocates Now, let’s talk about contests that do more. Contests that bring in some of … Continue reading Engage Your Audience With Social Media Contests

Brands are Collecting Leads and Data with Social Media Contests

by Warren Knight December 1, 2015 Follow @warrenknightDecember 1, 2015 Running a contest on social media is a great way to capture leads and this is something I have been very vocal about. I recently came across a great article from ShortStack who analysed the data of close to 1 million social contests to see … Continue reading Brands are Collecting Leads and Data with Social Media Contests

7 Step Guide To Running Amazing Contests On Your Ecommerce Store

by Stuart McKeown November 9, 2015November 9, 2015 As someone who owns an app (Gleam.io) that helps businesses grow I am constantly amazed by some of the contests customers are running to engage their audiences. Contests are one of the most diverse forms and engaging forms of marketing that exist, no two are the same … Continue reading 7 Step Guide To Running Amazing Contests On Your Ecommerce Store

Social Media Contests: Ideas, Prizes and Customer Engagement

Sue ReynoldsMay 14, 2015 Social media contests can drive customer engagement According to social media scheduling tool Buffer, 35 percent of fans like a company’s page on Facebook so they can participate in a contest. Contests drive customer engagement, increase your social media influence and collect valuable feedback from your target market. Even businesses with … Continue reading Social Media Contests: Ideas, Prizes and Customer Engagement

How To Incorporate Email Marketing And Contests To Maximize Success And Return

WishpondMay 1, 2015 Eighteen months ago when I wrote a contest best practices article I’d talk at length about “driving new Fans and Followers” because that was often the goal of our merchants. But it was never the full picture. Social media contests are called that because they’re on social media, not because the extent … Continue reading How To Incorporate Email Marketing And Contests To Maximize Success And Return