By Will Blunt, Published October 31, 2014 It’s no secret that sharing content is an excellent way to grow your online network. By sharing interesting articles, quotes, images or videos with your followers you are adding value to their day and boosting your credibility. But if everyone is trying to share content, how do you … Continue reading 7 Practical Ways to Find Content Your Followers Will Love
By Mike Sweeney, Published October 30, 201 According to the B2B Content Marketing 2015: Benchmarks, Budgets, and Trends — North America report, B2B marketers with a documented content marketing strategy are more effective than those without one. As a matter of fact, of those who have a documented strategy, 60 percent consider themselves effective at … Continue reading The 7 Flavors Of Content Marketing: What’s Yours?
By Warren Knight, Published October 29, 2014 Google loves change and loves me, probably more than any other company in the world and that’s noticeable in their algorithms, especially Panda and more specifically, a new iteration in the form of Panda “4.1”. With this new update, it has been reported by BrightEdge that brands saw an astounding 90% … Continue reading Google’s “Panda 4.1″ Update will Change Your Content Marketing Strategy
>By Jonathan Rose, Published October 29, 2014 Blowing hot and cold We’ve all been there.You’ve struck up a rapport with your prospect. You’ve qualified them to the point where a scope of work has been agreed. Perhaps, a contract has even been drawn up and sent over.Then…nothing.No response to your emails. Your calls are ignored. … Continue reading How To Use Content To Reengage Cold Leads
By Dan Virgillito, Published October 29, 2014 Content marketing or link building? Perhaps both? As SEO specialists and digital marketers, we’re caught in a dilemma regarding these two strategies. As always, we only want the best for our clients. But let’s face it: the SEO land is actually divided into two schools of thought, whether … Continue reading 5 Reasons Why Content Marketing Will Always Triumph Link Building
by Pooja Lohana October 29th, 2014 You’ve seen it with your own eyes. Social is going Visual Social and it’s about time you started creating and sharing some cool visuals for your brand or clients. It’s natural for humans to immediately pay attention to visuals. When blogging first became popular, people posted longish posts of … Continue reading How to Make Your Visual Content Stand Out On Social Media
By Asad Haroon, Published October 29, 2014 A new survey by the Content Marketing Institute found that 86% of businesses are using content marketing. CMI found that marketers spend an average of 28% of their marketing budget on content, with the most effective marketers devoting an average of 37% to a content marketing strategy. And nearly half … Continue reading B2B Content Marketing – Five Reasons It’s So Tough to Track
By Tom Treanor, Published October 28, 2014 Content marketing is a critical component of your company’s marketing strategy. In order to be successful marketing with engaging, educational or entertaining content, it’s essential that you have a “content engine” in place. What’s a Content Engine? A content engine is the people, processes and tools that deliver … Continue reading The 10 Essential Elements Of A Content Engine
By Robert Morris, Published October 28, 2014 Is your business entirely unique? No? Don’t worry. It doesn’t need to be. There are many similar businesses out there, and that doesn’t mean that yours cannot be successful. The biggest factor that makes a real difference in sales is your marketing. To … Continue reading Tools That Enhance Your Content Marketing Efforts
by John Rooney October 28th, 2014 It was the summer of 1999, and me and my best friend (12 and 13-years old respectively) were huddled around my PC eagerly downloading 30 second, 3 megabyte, grainy video clips of old huts in a wood somewhere in America. Oh, and they took about 20 … Continue reading What This 15-Year Old Scary Movie Teaches You About Content Marketing
